SAS Voices
News and views from the people who make SAS a great place to work
You've probably heard many times about the fantastic untapped potential of combining online and offline customer data. But relax, I’m going to cut out the fluff and address this matter in a way that makes the idea plausible and its objectives achievable. The reality is that while much has been
The Internet has been around a long time. "Things" have been around even longer. Put the things on the Internet, aka the Internet of Things (IoT), and you get so much hype that IoT is at the top of Gartner's "Peak of Inflated Expectations" – and poised for a fall into the "Trough of
USA Today recently published an article titled 10 retailers take two-thirds of your money. The story highlights the revenue distribution among the Top 100 retailers in the S&P 1500. It was startling to see that such a small number of retail powerhouses take in such a large percentage of consumers’ income.