Learn SAS
Rick Wicklin 0
What is a CAS-enabled procedure?

I attended a seminar last week whose purpose was to inform SAS 9 programmers about SAS Viya. I could tell from the programmer's questions that some programmers were confused about three basic topics: What are the computing environments in Viya, and how should a programmer think about them? What procedures

Machine Learning
Oliver Sheerin 0
Part 1: Marketing analytics is broken. Could intelligent automation fix it?

"According to Gartner, “over 50% of senior marketing leaders are unimpressed with the results they receive from marketing analytics investments” – yet most companies expect to increase these investments over the next few years. How can we avoid throwing good money after bad?" By Oliver Sheerin, Senior Customer Intelligence Advisor, SAS. When

Olivier Penel 0
How to Get Started With Responsible AI

In my previous article, “The Vital Ingredients of Responsible AI,” I described the principles that underpin the need to develop AI systems that factor in the human factor, and not only contribute to business outcomes but also protect individuals, society and the environment. While it’s difficult to argue with those

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