Advanced Analytics

Move beyond spreadsheets to data mining, forecasting, optimization – and more

Advanced Analytics | Customer Intelligence | Machine Learning
Suneel Grover 0
SAS Customer Intelligence 360: Unified data model, marketing attribution and AutoML

Excitement levels are high for the March 2020 release of SAS Customer Intelligence 360, which includes multiple years of research and development culminating in enhancements to the platform's underlying data model. The changes will introduce the unification of a comprehensive data model recording both: Customer behavior -- what users are

Advanced Analytics | Analytics | Artificial Intelligence | Customer Intelligence
Rodrigo Arias 0
Garantice la mejor experiencia a sus clientes a través de múltiples canales con Analítica e Inteligencia Artificial

Los negocios buscan ofrecer una experiencia continua y fluida a sus clientes. Es responsabilidad de los líderes de mercadotecnia enfocar sus esfuerzos en saber cómo aportarán este valor en la atención a sus mercados y, por consiguiente, generar nuevos ingresos, entre otros objetivos de las organizaciones, como ofrecer una experiencia

Advanced Analytics | Analytics | Artificial Intelligence | Customer Intelligence | Machine Learning
Suneel Grover 0
SAS Customer Intelligence 360: Analytics as a guiding light

Digital transformation. Yup, I said it. It's over-hyped. But as SAS Chief Operating Officer and Chief Technology Officer Oliver Schabenberger says, "It's also real and powerful. Our world is being liquefied from physical assets into virtual assets, and analog processes into digital processes - the world is turning into bits

Advanced Analytics | Artificial Intelligence | Customer Intelligence
Luis Barrientos 0
IA potencia el avance de la Gestión de Riesgo hacia la Resiliencia y Optimización de la Rentabilidad del Negocio

Todos los negocios enfrentan desafíos de muy diferentes índoles, pero cuando nos referimos a aquellos que basan parte significativa de sus ingresos en el crédito - como los sectores financiero, telecomunicaciones y departamental o minorista-, éstos son los primeros en enfocar su atención y esfuerzo en alternativas creativas y hasta

Advanced Analytics | Customer Intelligence | Data Visualization
Suneel Grover 0
SAS Customer Intelligence 360: Hybrid marketing and analytic's last mile [Part 3]

In parts one and two of this blog series, we introduced hybrid marketing as a method that combines both direct and digital marketing capabilities while absorbing insights from machine learning. According to Daniel Newman (Futurum Research) and Wilson Raj (SAS) in the October 2019 research study Experience 2030: “Brands must

Advanced Analytics | Machine Learning
Jeanne (Hyunjin) Byun 0
SAS, 7년 연속 ‘데이터 사이언스 및 머신러닝 플랫폼’ 부문 리더 선정

SAS가 최근 글로벌 시장조사기관 가트너에서 발표한 ‘2020 가트너 매직 쿼드런트: 데이터 사이언스 및 머신러닝 플랫폼(2020 Gartner Magic Quadrant for Data Science and Machine Learning Platforms)’ 보고서에서 비전 완성도 및 실행력을 인정받아 리더로 선정됐습니다. SAS는 해당 부문에서 유일하게 7년 연속 리더로 선정됐는데요! 작년 대비 괄목할 만한 성장을 보이며 최상위 리더 제품으로

Advanced Analytics | Learn SAS | Machine Learning | Programming Tips
Suzanne Morgen 0
Learn about new data mining and machine learning procedures in SAS Viya

Have you heard that SAS offers a collection of new, high-performance CAS procedures that are compatible with a multi-threaded approach? The free e-book Exploring SAS® Viya®: Data Mining and Machine Learning is a great resource to learn more about these procedures and the features of SAS® Visual Data Mining and

Advanced Analytics | Analytics | Artificial Intelligence | Customer Intelligence | Data Visualization
Suneel Grover 0
SAS Customer Intelligence 360: Marketing AI vision

Your brand is customer journey obsessed, and every interaction with your company provides a potential opportunity to make an intelligent decision, deepen engagement and meet conversion goals. The hype of martech innovation in 2020 is continuing to elevate, and every technology vendor is claiming the following statement: "Bolster the customer

Advanced Analytics | Artificial Intelligence | Machine Learning
Jeanne (Hyunjin) Byun 0
SAS, 전 세계 AI 소프트웨어 플랫폼 부문 리더 선정

올해 1월 IDC에서 발표한 ‘IDC 마켓스케이프: 2019-2020년 전 세계 범용 인공지능 소프트웨어 플랫폼 벤더 평가(IDC MarketScape: Worldwide General-Purpose Artificial Intelligence Software Platforms 2019–2020 Vendor Assessment)’ 보고서에서 SAS가 리더로 선정되었습니다🙌🙌 IDC에서 인공지능(AI) 플랫폼 공급업체들을 평가한 것은 이번이 처음이었는데요. IDC 마켓스케이프 보고서는 수익 및 시장성을 비롯해 기업별 AI 전략 및 기능에 대한

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