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Advanced Analytics | Analytics | Artificial Intelligence
Harry Snart 0
Transforming public sector customer experience with composite AI

Introduction In an era of high connectivity and instant gratification, the expectations of customer experience have never been higher. Customers do not simply want but rather expect accessible and responsive communication across a variety of channels. And for organisations, the risks have never been higher. Disgruntled users now have the

Programming Tips
Ron Cody 0
Summarizing data

Because it is near the end of the year, I thought a blog about "Summarizing" data might be in order. For these examples, I am going to use a simulated data set called Drug_Study, containing some categorical and numerical variables. For those interested readers, the SAS code that I used

Data Visualization
Nancy Rausch 0
Is it really better to give than to receive? Data science says yes

Active gratitude is the feeling you get when a stranger does something nice for you without expecting anything in return. While both are beneficial for our health, there is a statistically significant, positive correlation between active gratitude and pro-sociality (r = 0.374), that is not present with passive gratitude. In other words, random acts of kindness trigger other random acts of kindness to other people, which is both good for us and good for society.

Analytics | Artificial Intelligence | Fraud & Security Intelligence
Adrian Niga 0
Anti-money laundering measures need to go beyond banks

When considering anti-money laundering operations, it’s not unreasonable that most people would probably think first of banks and other financial institutions. These organizations are probably the most obvious place to deposit large sums of money, including those obtained from criminal activities. And are therefore the most important first line of

Advanced Analytics | Analytics | Customer Intelligence
Andrew Fowkes 0
Creating a personalised retail experience that stands out from the crowd

Nearly everyone in retail knows the value of personalisation. Getting there, however, can be a problem. Here’s how your retail store can be a business that better understands the customer. Personalising the shopping experience is the surest way to the consumer’s pocket. Consumers buy more and buy more often when

Analytics
Alex Coop 0
The future of AI from 5 influential figures

There is no shortage of challenges associated with the deployment of AI: a lack of access to infrastructure, a lack of skills, and new legislation meant to enforce the responsible use of this evolving technology. But the most consequential questions facing us are innately human. Namely, ensuring human agency, safety

Analytics | Artificial Intelligence | Customer Intelligence | Machine Learning
Lisa Loftis 0
Out with the old, in with the new: 3 strategies for addressing the demise of cookies

The clock is ticking as the end of third-party data is near. Safari and Firefox have eliminated third-party cookies and Google Chrome is not far behind. Below are three steps marketers can take to address the changing cookie landscape: Create moments that matter by providing a digital experience that convinces

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