SAS Voices
News and views from the people who make SAS a great place to work
It’s no surprise that MarTech in 2024 seemed to be dominated by GenAI, GenAI and … more GenAI. Perhaps this is a bit of an exaggeration, but you can’t deny this topic was a headliner in the MarTech space, along with AI and customer data platforms. Here are my top
As we move into 2025, AI continues to transform industries in unprecedented ways, driving efficiency, innovation, and productivity. But with this rapid advancement come critical ethical questions. How can we ensure that AI systems protect the rights and well-being of individuals? Manufacturing and agriculture are two essential industries where answering
Halloween is one of my favorite times of the year – I'm a Halloween enthusiast. It’s a time for spine-tingling thrills, haunted tales and lots of candy corn. But there’s one fear lurking in the shadows that sends shivers down the spines of data scientists, IT leaders and executives alike,
Generative AI (GenAI) is here to stay – there’s no question about it. A recent SAS survey of 1,600 organizations found that 54% have begun implementing It, and 86% plan to invest in it within the next financial year. As organizations integrate AI into their workflows, a critical question arises:
"Generative AI (GenAI) initiatives should support broader public goals and needs," says SAS' Ensley Tan. While governments recognize GenAI's potential to improve operational efficiency and citizen experience, there is more to it than setting up projects and expecting them to work. Tan, SAS Asia-Pacific Lead for Public Sector Consulting, said public
Remember the first time you held a smartphone in your hand? It wasn’t just a fancy phone – it was the beginning of a revolution. Before smartphones, we used separate calls, cameras, emails, and navigation devices. But almost overnight, this gadget transformed everything: how we communicate, consume media, work and