SAS Voices
News and views from the people who make SAS a great place to work
The basic big data problem is simple to understand: we create too much data to store and analyze it all. The problem gets bigger, however, when you consider the related factors: our problems themselves are getting bigger, the analytics needed to solve them are more complex and the data is
As editor of the SAS Business Report, I constantly analyze what’s “clicking” for readers and what’s not. So far in 2011, the following articles have been the biggest hitters: Advanced Analytics for the Modern Business Analyst SAS Placed in Leaders Quadrant for BI Top Five Big Ideas in Analytical Data
“Our performance last month was 46.” Oh, you don’t have to thank me, I was just doing my job. Not very well, I might add. 46? 46 what? Or 46 who’s? Without context, 46 is just a number, just data. In context, perhaps that’s 46 out of 48 (not too
In the health care field, the impact of fraud, waste and abuse on payers -- whether insurance companies, government agencies or self-insured employers -- is enormous. Fraud losses weaken a payer’s financial position, with fraud loss estimates rivaling net income. Fraud losses feed the escalating care cost curve, undermining a
Are we oversimplifying customer segmentation and treatment strategies? SAS Marketing Director Jonathan Hornby thinks so. He also believes customer lifetime value should include an understanding of sentiment, influence and the value of collaboration with your customers. In fact, if you're not factoring these items into your customer segmentations, you're probably
I recently conducted a financial planning exercising to focus on savings – after all, college tuition rates are climbing and by the time my son goes to school in 18 years or so, I may be looking at $60,000 a year for a public university. Now is the time to