SAS Voices
News and views from the people who make SAS a great place to work
The first leg of SAS Innovate on Tour has wrapped and what a journey it has been. These initial stops have set the tone for a year of innovation. Each recap below captures the energy and insights from the events so far, offering a glimpse into how data and AI
Fraud and financial scams are on the rise. According to the FBI's Internet Crime Complaint Center's annual report, scammers stole a record $16.6 billion in 2024, a 33% increase from 2023. This problem affects everyone. The SAS Faces of Fraud Study revealed that 70% of consumers have fallen victim to
Recently, I was in London for SAS Innovate on Tour, where I talked to customers, partners and tech enthusiasts about how SAS can help you be more productive with data and AI technology. The event was incredible, but it was the venue that truly blew me away. Kings Place, located
Back in the 80s and 90s, life was simple. Kids roamed the neighborhood. Parents didn’t track them with GPS. Commercials interrupted your TV shows and you watched them. If you wanted to know if Ross and Rachel got back together, you waited – patiently – for the next episode. Research
Financial fraud is a high-stakes issue in banking, where schemes are becoming increasingly sophisticated and costly. As a result, detecting anomalies quickly and accurately is a top priority. But traditional data-driven fraud detection models face challenges such as data scarcity, privacy constraints, and model bias. This is where synthetic data
This is the first in a five-part blog post series that delves into modernizing marketing strategies through the integration of advanced marketing platforms. I had the pleasure of interviewing Shaun Memon of Munvo for this series, where we discuss a wide range of topics, from fragmented MarTech stacks, first-party data