Hidden Insights
Experience the possibilities with Business Analytics
From June 6 to 9 the first ever ‘Dutch Data Science Week’ took place in the Netherlands. The week consisted of 4 days in which 28 events took place in 6 different locations. During the week people could attend classes ranging from beginner to advanced levels, visit meetups, participate in

Uønskede sygehusinfektioner er et område, som både klinikere og politikere tager meget alvorligt i Region Syddanmark. Og ikke nok med det. Regionen præsenterer nu konkrete handleplaner og udbreder et system, der styrker forebygggelse og behandling af uønskede infektioner på samtlige sygehuse i regionen ved brug af datadrevet ledelse. Jeg har

The role of marketers is changing as marketing goes digital, revealing the knowledge hidden in data. So what does that mean to us as marketers? We will be researchers, mechanics but also executives, according to SAS Institute’s SVP of Global Marketing, Adele Sweetwood. I caught up with her on the

There is a huge amount of buzz and excitement about at the moment, all centering on the potential for artificial intelligence (AI) to transform marketing. For example, the EIU reports that executives were on board. Three quarters of those surveyed, were reported to be expecting AI to be used in their

There is a saying in business that you can have any two out of good, fast and cheap. All three cannot be done, or at least only in an ideal world. There is therefore a strategic trade-off between the three, with a recognition that every business has a different balance

To have a strong position in the analytics economy, the applications for high performance analytics need to be accessible and embeddable. Therefore, developer experience is becoming more and more important. Analytics developers have become the new customers for many technology organisations. Their experience influence decisions and shape the way analytics is