Having been involved in some capacity in more than 100 Customer Intelligence (CI) sales and implementation cycles, one of the most common questions perspective clients ask me is: “What do we need to do to make this project successful?” Over the years, I have distilled six themes that ultimately determine
Tag: data governance
Karen, in our last talk we discussed the importance of a professionally organized Data-Quality-Management. Today I want to go in a little bit more detailed. Could you describe what is important implementing Data Governance processes? How should such a data governance process be designed? For an efficient data governance process,
Datenmanagement ist ein alter Bekannter aus der IT – und andererseits ein neuer „Hidden Champion“ im digitalisierten Unternehmen. Warum? Weil Datenintegration und -aufbereitung einerseits eine ureigene und unverzichtbare Aufgabe der IT ist, deren Bedeutung weiter wächst. Andererseits aber stehen vor dem Hintergrund von datenbasierten Geschäftsprozessen und -modellen auch die Mitarbeiter
A restaurant cannot survive without customers. It does not matter how cutting-edge or delicious its food, or how many Michelin stars it has earned. The equation is simple: If it has no diners, there will be no income, and the restaurant will go out of business. This insight could be
Data quality is a topic that is often discussed in insurance, but also plays a subordinate role in the project day. I asked Karen Prillwitz about the importance of data quality at large insurers. For many years Karen has advised insurance companies, and as a project manager in a large
How many of us have already failed to unsubscribe to newsletters or other email solicitations? For sure the link is there at the bottom of these emails, but who knows what happens when asking for unsubscribing. Consent has been for years limited to one “Do not call/contact” flag at the
In a recent Q&A session, SAS Executive Vice President, Chief Operating Officer, Chief Technology Officer Oliver Schabenberger mentioned a thought-provoking concept. When learning (new) information, you should be able to convey it to three different people: a “newbie” (someone who has never heard of the information before), an expert (someone
The implementation of the General Data Protection Regulation (GDPR) is very nearly upon us. The deadline is approaching, and we are very firmly into the transition phase. Should you panic? Definitely not. Instead, you must breathe and prioritise. Ask yourself what areas regulators and consumers are most likely to stumble
During the last two years, I have been involved in quite a number of meetings and conferences about the EU’s General Data Protection Regulation (GDPR). My role has been to provide information about the regulation and its impact and what organisations need to do as a result. Known unknowns and
Die Umsetzung der DSGVO duldet keinen Aufschub. Der Stichtag rückt näher, die Übergangsphase ist jetzt. Panik? Nicht doch! Atmen Sie durch und priorisieren Sie. Fragen Sie sich, über welche Bereiche die Regulatoren und Verbraucher am ehesten „stolpern“ könnten. Schließlich stellt die DSGVO auch eine Chance dar. Viele Unternehmen, die teilweise
The primary obstacle to becoming a data-driven business is that data is not readily available, leaving valuable insights unused in data silos. To overcome this hurdle, today’s companies are creating a new role: Chief Data Officers (CDO). Responsible for unlocking insights hidden in data silos, the CDO is tasked with
If you have ever been to the tropics, you will know that when it rains, it really rains. Bucketloads of water can fall in a very short period of time. But in an equally short period of time, all the water (usually) simply drains away, thanks to advanced civil engineering.
A few months ago, we were moving to a new house. That meant, of course, that we needed to empty everything out of the old house. The basement, the loft, the garage, the summer house. Everything. Although that sounded daunting, it also gave us the opportunity to clean up, catalogue
Joyce Norris-Montanari says IT and business need to work together when giving business users self-service data preparation tools.
David Loshin describes some steps you can take to ensure that self-service data preparation improves collaboration.
To get full value from analytics programs, Todd Wright says be sure you can first access, integrate, cleanse and govern your data.
Joyce Norris-Montanari says focus on data quality and governance, privacy and security when providing data on demand.
When we talk about consent management for the EU’s General Data Protection Regulation (GDPR), one of the key considerations is “consent for a purpose.” It might have been sufficient in the past to provide a form with a single generic consent check box and store the fact that consent was
Der Datenschutz macht‘s möglich: Customer Intelligence 360 geht in die nächste Dimension! Der Kunde360, „Omni-Channel“, „Data-driven Marketing“ – wer hat in den letzten zwölf Monat davon gehört? Oder, ich versuche es mal anders rum: Wer hat nicht davon gehört? Ja, richtig – wir sind im Bereich Customer Intelligence/Marketing. Und alles,
Many of the regulations coming into effect after 2010, are the result of the financial crisis that has significantly re-shaped the financial industry worldwide and especially in Europe. One of the major projects that has been undertaken by the statistics team of the ECB, launched in 2011, is the setup
Almost all organizations (98%) see challenges in complying with the General Data Protection Regulation (GDPR). The biggest challenge is to know when enough has been done to comply. Organizations are looking for clearer guidelines on this. GDPR, the new European regulation on data protection, really should be on the agenda
Matthew Magne describes how SAS Data Quality can help you build a trusted data foundation, one stone at a time.