SAS Voices
News and views from the people who make SAS a great place to work![Coupons: Six ways you get segmented](https://blogs.sas.com/content/sascom/files/2013/10/coupons.jpg)
I’m not a coupon junkie. In fact, I feel like a coupon victim. Hardly a day goes by that I don’t get an avalanche of offers from: Email. Snail mail (in catalogs, flyers, coupon books, etc.). In-store flyers. Mobile apps. Store checkout. The vast majority get tossed in my garbage
![The data-driven factory, and economy, of the future](https://blogs.sas.com/content/sascom/files/2013/12/JP-ROBOT-1-articleLarge1-570x336.jpg)
“The factory of the future will have only two employees, a man and a dog. The man will be there to feed the dog. The dog will be there to keep the man from touching the equipment.” ~ Warren G. Bennis The promise of digital manufacturing is drawing closer to
![Retailers: “The more experiments you make the better”*](https://blogs.sas.com/content/sascom/files/2017/01/Analytics-1-702x336.png)
The No. 1 retail trend for 2014 will be innovation powered by advanced analytics. Why? Because retailers with the ability to surface and validate new ideas from customer data will be able to test new ideas faster, launch them faster in stores, and roll out profitable programs faster. Transformation today
![Should you make room in the C-suite for a Chief Analytics Officer?](https://blogs.sas.com/content/sascom/files/2017/01/Analytics-1-702x336.png)
Sarah Gates, VP of Research at the Institue for Advanced Analytics, says, yes, there is an emerging need for a Chief Analytics Officer in many organiztions. If you're really serious about driving your business strategy with analytics, watch her explain the importance of this new role - and which industries are
![The (retail) neighborhood changes ... again](https://blogs.sas.com/content/sascom/files/2013/11/DVDs.jpg)
Blockbuster recently announced it‘s throwing in the towel and closing its remaining 300 stores in early 2014. My how times change! Blockbuster, bought by Dish Network in 2011, was an integral and intimate part of our lives for years. Teens gathered at the neighborhood Blockbuster to rent movies and hang
![It’s really all about me. Sincerely, your customer](https://blogs.sas.com/content/sascom/files/2017/01/Analytics-1-702x336.png)
In the days before the Internet, I’d pull a promotional flyer or catalog from one of my favorite retailers out of my mailbox or newspaper like an excited kid hoping it contained something I coveted. And at price so amazingly low that I’d feel no guilt in buying it. More