Hidden Insights
Experience the possibilities with Business Analytics
For the third installment of this series I visited Marlies van Sonsbeek (CEO) and Andrew Hagens (Chief Innovation Officer) of Finaps in their beautiful office in the south of Amsterdam. Company Overview Finaps is a young innovative company founded at the end of 2010 by two former ABN-Amro colleagues. Not
If you have ever been to the tropics, you will know that when it rains, it really rains. Bucketloads of water can fall in a very short period of time. But in an equally short period of time, all the water (usually) simply drains away, thanks to advanced civil engineering.
For anyone engaged in analytical marketing, creating a 360-degree single customer view (SCV) is nudging the top of your ‘to do’ list. Why shouldn’t it be? Knowing a lot about your customers can never be a bad thing, surely? But is a holistic view really necessary? Before we go there,
In recent years, widespread use of sophisticated mathematical, statistical and deterministic models has allowed financial institutions to make strategic decisions with a new level of knowledge. At the same time, these models have led them towards additional needs: quantifying, measuring and managing model risk. On top of that, regulators have
In a previous blog, I wrote about the principle of “Progress, not perfection”, something I very much believe in and try to practice. This time I want to emphasize another principle which I believe can also be very powerful in business: “Disagree and Commit”. Credits to SAS leader Bob Messier
Organisations that are best at using analytics have moved on from simple process improvement to building new business models. The benefits are such that others are striving to join them. But the journey towards data-driven business models is not an easy one. A recent online discussion among SAS and partner