SAS Voices
News and views from the people who make SAS a great place to work
The digital age has fundamentally changed how brands and organisations interact with consumers. This shift has been a crucial part of the Third Industrial Revolution and helped spark the era of consumers sharing their data with different organisations. But now organisations are heralding the Fourth Industrial Revolution, and data is
Electronic health records (EHRs) and the overall advancement of information technology have produced a tsunami of data that must be stored, managed and used. Some had naively hoped that EHRs would bring a simpler, more streamlined industry. Instead, we’re finding that the delivery and management of health care is more
What would happen if we could ask any type of scientific or clinical question about patients, and then go out and find the data to answer our questions? With "real-world data," we can do just that. Real-world data is all medicinal product data that comes from real-life patients. In contrast,