SAS Voices
News and views from the people who make SAS a great place to work
The term “marketing cloud” became popular in the early 2010s with the promise that it could manage and automate marketing operations across numerous channels such as email, mobile, social and web. While marketing clouds have evolved over the years (mainly through acquisition), one thing has remained consistent: They do not
Hackathons continue to serve as bustling hubs where creativity meets problem solving. Among them is the SAS Hackathon, where teams collaborate to find the best solutions to a business or humanitarian challenge using SAS tools. During SAS Innovate in Las Vegas, participants can join the SAS Hackathon boot camps for
Most people associate generative AI (GenAI) with large language models (LLMs). While LLMs focus specifically on generating text, GenAI encompasses a wider range of content generation tasks beyond just language, including images, music and more. Broadly speaking, GenAI uses machine learning algorithms to analyze and learn from existing data sets
What is your greatest strength? And how has it helped you in your career? Understanding your strengths in the workplace helps your team thrive and can lead to a more fulfilling career and more meaningful contributions. This is the second post in a new series highlighting women from diverse backgrounds
As organizations infuse trustworthy practices into the fabric of AI systems, remembering that trustworthiness should never be an afterthought is important. Pursuing trustworthy AI is not a distant destination but an ongoing journey that raises questions at every turn. For that, we have meticulously built an ethical and reliable AI
2023 delivered a raft of notable bank failures, the largest since the 2008 financial crisis. Silicon Valley Bank and others succumbed to collapse, triggering widespread reverberations and heightened market uncertainty. We also saw a tsunami of AI innovation, expanding fraud and financial crimes, workforce transformation and climate risk. And let’s