SAS Voices
News and views from the people who make SAS a great place to work
In this panel discussion, a diverse group of companies from different industries are finding profitable growth opportunities through analytics. We’re joined by: Jim Foreman, Director of Circulation Analytic, Staples Halina Karachuk, VP Innovation, AXA Equitable Life Barb Buettin, Director, CRM – Enterprise Information Management, Chico’s Nelle Schantz, Sr. Marketing Director,
In getting ready for the INFORMS Conference on Business Analytics and Operation Research next week in Chicago, I caught up with Jodi Blomberg, a Technical Architect at SAS, to hear more about the paper she's presenting on April 11th. Here's a little preview of what Jodi has to share. For
How can you find and act on information hidden in customer interactions? How can you use this information to create profitable results and create a consistent customer experience? It’s not just about sales and marketing teams interacting with the customers anymore. The entire organization must align drive a good, consistent
“It is the dawning of the age of the digital, age of the digital!” I couldn’t help humming the 1969 tune after attending Erik Brynjolfsson’s presentation at the SAS Global Forum Executive Conference 2011 in Las Vegas. As Director for the MIT Center for Digital Business, Erik lives and breathes
At the SAS Global Forum Executive Conference, SAS’ very own Jim Davis, Chief Marketing Officer, gave a great presentation entitled “Analytics – See Business Possibilities You Never Imagined.” He started off by asking the audience a couple of questions: How do we take analytics and make a difference in our
Yesterday at the SAS Global Forum Executive Conference, SAS Senior Director of Product Marketing Nelle Schantz moderated a panel discussion featuring Thomas Davenport, best-selling author and Director of the International Institute for Analytics; Charlene Li, founder of Altimeter Group and co-author of Groundswell; and Rom Hendler, Senior Vice President and