SAS Voices
News and views from the people who make SAS a great place to workPerhaps the greatest legacy that Ford Motor Company’s former chief executive, Alan Mulally, left behind is a culture of analytics. Ford began using analytics in the late 1990’s, but it wasn’t until their financial woes in the 2000’s and Mulally’s arrival in 2006, that analytics started to be used regularly for
If you are a citizen of a western industrialized country and were born in the 1970s, you probably grew up in a multicultural society. Personally, I come from such a society and I was always extremely excited about meeting people with different cultural backgrounds. My classmates and friends came from
Last week, I was fortunate enough to attend the Insurance Networking News Analytics Symposium. This great event had several engaging speakers. As analytics becomes more prevalent within insurance, it was refreshing to see that many organizations discuss their successes and share best practices in this essential aspect of the business.
Did you know: For 13 percent of car buyers a new vehicle without internet access is a no-go? Obviously, no-go means no-buy. Thirteen percent! If I have ever seen a market demand, it is this. For sure, the industry will respond to that. The management consulting company Bain even expects
Companies like Amazon, Netflix, Zappos and Pandora have changed what consumers expect from a brand – they want brands to “know” what they want before they ask for it. To provide those kinds of personalized products and services, brands have to collect and analyze huge quantities of customer and industry
In a city built on hedging your bets, it is fitting that the Analytics 2014 conference kicked off Monday in Las Vegas with a look at all the unscientific ways people try to predict the future. John Elder, Founder and President of Elder Research, Inc., entertained the audience with examples of how