SAS Voices
News and views from the people who make SAS a great place to work
Globally, health care is undergoing a transformation driven by the rapid aging of populations. By 2034, one in five Americans will be aged 65 or older, surpassing the number of children for the first time in U.S. history. This demographic shift brings new opportunities and new challenges for our health

Iowa’s Pleasant Valley School District faced a challenge familiar to many educators: mountains of student data, but limited insight into what it all meant. Ranked in the top 15% of districts statewide, Pleasant Valley knew it was succeeding – but it wanted to understand exactly why and how to do

Leading brands like Macy’s prioritize creating meaningful, personalized customer experiences driven by data and thoughtfully orchestrated marketing decisions. Macy’s focus centers on customer obsession, which fuels its drive for customer loyalty and sustainable growth. Marketing analytics and AI serve as the foundation for a successful marketing decisioning journey underpinned by

Leaders are increasingly preparing their organizations for the latest AI technology. The problem? They aren’t ready and struggle to implement and show ROI. Despite widespread recognition of AI’s potential, a critical trust gap has emerged in the enterprise landscape. A report by the Boston Consulting Group (BCG) reveals that 74%

Learn how parametric insurance works and why synthetic data could make models more accurate.

Generative AI is everywhere in the headlines, but for most organizations, the real challenge is making it work with their own knowledge base. That’s the focus for SAS and its long-time partner Pinnacle, who are applying retrieval-augmented generation (RAG) to put company data directly in the hands of employees, made