Hidden Insights
Experience the possibilities with Business Analytics
Uønskede sygehusinfektioner er et område, som både klinikere og politikere tager meget alvorligt i Region Syddanmark. Og ikke nok med det. Regionen præsenterer nu konkrete handleplaner og udbreder et system, der styrker forebygggelse og behandling af uønskede infektioner på samtlige sygehuse i regionen ved brug af datadrevet ledelse. Jeg har
The role of marketers is changing as marketing goes digital, revealing the knowledge hidden in data. So what does that mean to us as marketers? We will be researchers, mechanics but also executives, according to SAS Institute’s SVP of Global Marketing, Adele Sweetwood. I caught up with her on the
There is a huge amount of buzz and excitement about at the moment, all centering on the potential for artificial intelligence (AI) to transform marketing. For example, the EIU reports that executives were on board. Three quarters of those surveyed, were reported to be expecting AI to be used in their