SAS Voices
News and views from the people who make SAS a great place to work
This is the second in a five-part blog post series that delves into modernizing marketing strategies through the integration of advanced marketing platforms. I had the pleasure of interviewing Shaun Memon of Munvo for this series, where we discuss a wide range of topics, from fragmented MarTech stacks, first-party data
They say data is the new oil, but it’s only valuable if you can refine it into something useful. In transportation, that means turning raw traffic data, sensor inputs and video feeds into real-time insights that actually improve how we move. That metaphor set the tone for a 2025 IoT
In an uncertain geopolitical world, integrated balance sheet management (IBSM) is crucial for building financial resilience. Fragmented risk systems hinder banks’ ability to navigate volatile markets. Isolated control models are especially problematic when managing liquidity, profitability and capital efficiently. According to a recent FT Longitude survey of executives from 300