SAS Voices
News and views from the people who make SAS a great place to work
While men still outnumber women in the analytics field, there are plenty of opportunities available for women. At a recent Chief Data and Analytics forum, I was encouraged to see a well-balanced number of senior executives presenting about the business of analytics. Speakers included 12 women and 14 men, which indicates a
With today’s customers able to access rich sources of product and service information – especially pricing data – when they are mobile, retailers are being forced to innovate in the way they capture consumers’ attention. Unfortunately, attention spans are rapidly decreasing to just the few seconds that a user spends
Start with the end in mind -- wise words that apply to everything, and in the world of big data it means we have to change the way we look at managing the data we have. There was a time when we managed data quality, and the main goal was