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Kelly Levoyer
Kelly Levoyer 0
Students showcase analytics research

One great element of SAS’ Analytics2011 conference (not a SAS Users Group conference, but a great place for SAS users to find information about using SAS) is how it gives students a platform to showcase their work in analytics. Every year, hundreds of posters are submitted outlining innovative applications and research

Data Management
Kelly Levoyer 0
What's the news?

The Premier Business Leadership Series in Orlando was the backdrop for a number of news announcements from SAS. Here's a rundown: 1. Big Data research A new survey has found that organizations with formal data management strategies derive more value from data assets and outperform competitors. The survey, Big Data:

Analytics
Kelly Levoyer 0
Procter & Gamble's Pixel Room dedicates space for analytics

There’s no shortage at SAS’ analytics conference A2011 of discussions around statistical modeling and optimization techniques. Kevin Norwood from Procter & Gamble, for example, discussed his company’s use of clustering, optimization and data visualization to answer questions like, “How do we reformulate our detergents when faced with an ingredient shortage?

Analytics
Kelly Levoyer 0
Ten steps to business analytics

At the Premier Business Leadership Series today, Paul Arsego of Northeast Utilities offered up these ten steps to advancing business analytics adoption – to a packed house of attendees. Given the standing room only for his presentation – and the attendance at this conference -- it seems that people are

Analytics
Kelly Levoyer 0
The great debate: analytics vs. instinct

Malcolm Gladwell, author of Outliers and Blink, and Tom Davenport, Babson College professor and author of Competing on Analytics, engaged this morning in a debate on a live Webcast onsite at The Premier Business Leadership Series at Caesars Palace, Las Vegas. The theme of the debate is analytics vs. instinct:

Analytics
Kelly Levoyer 0
The culture of analytics at Marriott

At last week's SAS Global Forum, I sat down for a few minutes with Stephan Chase, Vice President of Customer Knowledge at Marriott Hotels. Chase's team provides the analytics and predictive modeling to the marketing team within the Marriott Rewards business unit. I asked him to elaborate on an earlier

Analytics
Kelly Levoyer 0
No fairy tales here

I'm writing from the freezing cold press room in a resort in sunny Orlando, Florida, where SAS is hosting its annual customer and executive conference, SAS Global Forum. Amid the buzz from journalists arranging interviews with SAS customers, executives and industry thought leaders like Guy Kawasaki and Thornton May, I