SAS Voices
News and views from the people who make SAS a great place to workIn my last blog I detailed the four primary steps within the analytical lifecycle. The first and most time consuming step is data preparation. Many consider the term “Big Data” overhyped, and certainly overused. But there is no doubt that the explosion of new data is turning the insurance business
As a data scientist, I have the rare privilege of possessing the job title that Tom Davenport and others have dubbed the sexiest job in the 21st Century. As this popular job title catches on, I’ve even noticed a trend where customers make direct requests for help specifically from “the data
It's a common problem: Your organization collects vast amounts and types of data – but it's spread across different departments and locations in various formats and systems. It’s a massive challenge to make all that data available, connected and usable to everyone who needs it. That was the scene at
In today’s era of digital marketing, advertisers have access to innovative tools and platforms, which enable them to provide Internet users with more personalized ads. Furthermore, in exchange for such helpful and free service, people do not mind sharing a little bit of personal information as it helps them find
In February of this year, the Washington Business Journal reported the US Government appointed its first Chief Data Scientist, DJ Patil. With this, I think it’s now safe to say that Data Science is officially sanctioned as new mode in organizations. Those that can apply the necessary finesse along with
In the Cold War techno-thriller WarGames, a marine monitoring a nuclear missile silo deep under the Nevada desert sees a red warning light blink on his console. “Just flick it with your finger,” his colleague tells him. He does, and the bulb goes out. Problem solved. But what will their