SAS Voices

News and views from the people who make SAS a great place to work
Artificial Intelligence | Cloud
Lindsey Coombs 1
A developer workbench: The perfect environment to build AI and machine learning models

Developers and modelers face challenges when finding and validating data, collaborating across groups, and transferring work to an enterprise platform. Using a self-service, on-demand compute environment for data analysis and machine learning models increases productivity and performance while minimizing IT support and cost. In this Q&A, Joe Madden, Senior Product

Artificial Intelligence | Innovation
Greg Wujek 0
How generative AI creates cross-channel harmony in pharmaceutical marketing

The days of one-size-fits-all messaging in the pharmaceutical industry are fading. Today's patients and health care providers (HCPs) expect personalized content across a variety of channels. This is where generative AI (GenAI) can really help execute cross-channel marketing. Reaching the right audience with the right message Imagine a world where

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