Hidden Insights
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A blog post from Forrester reveals that “German consumers are very informed about their data privacy. 68% are aware that companies buy and sell their household information, and 58% are likely to cancel a transaction if they see something they don’t like in a privacy policy”. With companies operating in multiple
It is always interesting to attend trade shows and find out what’s new. It is also, however, slightly depressing to hear what’s not new, especially when it is an issue that we have been discussing for some time. At the National Retail Federation’s event in New York City recently, I
You can, as the saying goes, lead a horse to water, but you cannot make it drink. The same saying also seems to be true of analytics and particularly of platforms: You can provide a platform, but how can you make sure that it will be used, providing both value