Hidden Insights
Experience the possibilities with Business Analytics
Amy Shepherd, a recent graduate from The University of Nottingham, has spent the summer as an intern at SAS UK. As a last task we have asked her to share her final thoughts on what it's been like to undertake an internship. My time here at SAS has been varied to say the least, I arrived
Whether we talk about improving customer experience, applying chat bots, preventing fraud, realising IoT applications like predictive maintenance, implementing credit scoring or claims management, or just automating internal processes, analytics and eventually AI will have a profound impact on these large and small decisions. Across all industries the discipline of
In what Forrester describes as “the age of the customer,” customer experience has become the decisive differentiator between brands. Consumers want fast, easy access to information and personalised experiences unique to them. Knowing your customers’ preferences, habits and behaviours needs to be a top priority for every company. However, a