Hidden Insights
Experience the possibilities with Business Analytics
Listening to Roberto Verganti at Analytics Experience 2018 was a great experience. It is an enormous pleasure to watch this professor from Milan Polytechnic, who transmits the same energy in person that he puts into his books. I first came across him in 2010, when thanks to SAS, I took
We want to take actions and measure their impact – scientifically. To measure average speed (of a car) halfway through a given distance, we should mark the midpoint and should have a clock. To measure conversion through a print catalogue and to compare that against the same from a digital
As analíticas vão ser imprescindíveis no futuro. Está é a opinião generalizada da maioria dos gestores. No entanto um estudo levado a cabo pelo SAS sobre Plataforma Analítica - “Here and Now: the need for an analytics platform”, revelou que apenas 35% está efectivamente com projectos de implementação ao nível