SAS Voices
News and views from the people who make SAS a great place to work
Financial fraud is a high-stakes issue in banking, where schemes are becoming increasingly sophisticated and costly. As a result, detecting anomalies quickly and accurately is a top priority. But traditional data-driven fraud detection models face challenges such as data scarcity, privacy constraints, and model bias. This is where synthetic data
This is the first in a five-part blog post series that delves into modernizing marketing strategies through the integration of advanced marketing platforms. I had the pleasure of interviewing Shaun Memon of Munvo for this series, where we discuss a wide range of topics, from fragmented MarTech stacks, first-party data
Let’s be real: no single language rules the world anymore. It’s all about the right tool for the job. You’ve seen the lists: “Top Programming Languages of 2024.” “Python vs. Rust: The Ultimate Showdown.” “Why Java Refuses to Die.” But you rarely see SAS on these lists. And I get