SAS Voices
News and views from the people who make SAS a great place to work
Have you ever been involved in executing an exploratory analysis based on an integrated clinical trial database? If so, you've probably experienced firsthand how elaborate the initial phase of data access and data processing can be. Market analysts estimate the ratio for preparing the data, compared to actually analyzing the information,
Machine learning is taking a significant role in many big data initiatives today. Large retailers and consumer packaged goods (CPG) companies are using machine learning combined with predictive analytics to help them enhance consumer engagement and create more accurate demand forecasts as they expand into new sales channels like the
Are you happy with the ROI on your analytics investments? Recently we’ve seen an upswing in organisations investing in analytical platform capabilities. One can assume the goal of these investments is to turn transactional data into a strategic asset. However, analytics alone will not do it. Unless your organisation is