SAS Voices
News and views from the people who make SAS a great place to work
In today’s era of digital marketing, advertisers have access to innovative tools and platforms, which enable them to provide Internet users with more personalized ads. Furthermore, in exchange for such helpful and free service, people do not mind sharing a little bit of personal information as it helps them find
In February of this year, the Washington Business Journal reported the US Government appointed its first Chief Data Scientist, DJ Patil. With this, I think it’s now safe to say that Data Science is officially sanctioned as new mode in organizations. Those that can apply the necessary finesse along with
In the Cold War techno-thriller WarGames, a marine monitoring a nuclear missile silo deep under the Nevada desert sees a red warning light blink on his console. “Just flick it with your finger,” his colleague tells him. He does, and the bulb goes out. Problem solved. But what will their
Do you ever have stress dreams? You know, where you’re taking an exam for which you haven’t studied, or you’re forced to wait tables in a sea of angry restaurant customers? For many of us, the stress nightmare of the modern era involves trying to make sense of a never-ending
In a noisy distribution environment, hotels are in significant danger of becoming commoditized. Differentiating themselves not only from the competition, but from the third party distributors, will be crucial to maintaining a competitive edge, or even just maintaining profitability. In an effort to connect better with guests, most hotel companies
Increasingly, automotive executives want to talk about the "Art of the Possible" in analytics. So we took the opportunity to invite leaders around the industry to an Automotive Analytics Executive Roundtable to share their stories and spark new ideas. A myriad of diverse speakers covered a variety of topics on big data/Hadoop, the