SAS Voices
News and views from the people who make SAS a great place to work
Has your organization invested in a customer data platform (CDP) only to find that it's not living up to its promise? You're not alone. In fact, Digiday reports that only 10% of marketers who have a CDP believe it’s fit for purpose while an even smaller amount (1%) feel certain
SAS and our vibrant partner network collaborate to help our customers address their toughest challenges with the power of data and AI. With partners around the globe and across industries, the SAS® Partner Program combines cutting-edge SAS software with our partners’ expertise and industry knowledge to meet customers’ unique business
The ancients’ practice of publicizing set-in-stone personal records would run anathema to modern data privacy laws. These days, in lieu of using contemporary personally identifiable records, I anonymized a 4,000-year-old tax record from ancient Babylon to describe three principles for effective data anonymization at scale: Embracing rare attributes: values and
I've been fortunate to work on advanced analytics, machine learning and AI for more than 25 years. It’s more than a job. It’s my passion. So naturally, I was very interested in tuning into Microsoft AI CEO Mustafa Suleyman’s TED talk, What is an AI anyway? From my perspective, Mustafa
SAS inventors recently gathered to celebrate the 2023 patent honorees. The dinner event marked 20 years of the annual celebration and featured photos and memories from years past. SAS Senior Principal Patent Counsel Dwight Thompson offered opening remarks at The Umstead Hotel banquet in Cary, which he said was designed
Generative AI (GenAI) is booming. It’s not just a trend; it’s produced a seismic shift in how we approach innovation and technology. SAS Innovate 2024 has moved on from Las Vegas and is now on tour across the world. If you want a recap of what happened in Vegas or