Data Visualization

Get the right information, with visual impact, to the people who need it

Analytics | Customer Intelligence | Data Visualization | Machine Learning
Suneel Grover 0
How does a marketer know what to test?

As customer interactions spread across multiple touch points, consumers demand seamless and relevant experiences. Traditional planning and design approaches--that rely on historical conventions, myopic single-channel perspectives and sequential act-and-learn iteration—no longer matches the complexity and pace of modern digital marketing. Marketers must  re-evaluate their strategies for engagement—especially in the area

Data Visualization
Sanjay Matange 0
Lollipop Charts

Recently, while reading up on Wilkinson and Cleveland Dot plots, I saw this excellent article by Xan Gregg on the topic.  I also saw some interesting examples of Lollipop Charts, kind of a dot plot with statistics along with a drop line, maybe more suitable for sparse data.  I thought

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