Customer Intelligence Blog
Evolving relationships for business growth![How to find the most profitable growth opportunities](https://blogs.sas.com/content/customeranalytics/files/2017/01/CustomerIntelligence-2.png)
The SAS Global Forum Executive Conference is a three-day conference held April 4-6 at Caesars Palace Hotel and Casino in Las Vegas, NV. The conference is international and invitation-only, designed to spark discussions about business problems and how to best solve them. On Tuesday, April 5, there were two breakout
![Running SAS PROCs on your Facebook friends](https://blogs.sas.com/content/customeranalytics/files/2017/01/CustomerIntelligence-1.png)
Prolific blogger and author of SAS for Dummies Chris Hemedinger knows maybe a little too much about his Facebook friends. Presenting his paper titled “Social Networking and SAS: Running PROCs on your Facebook Friends,” Chris shared basic techniques to analyze your friends using SAS and how to harvest your own
![Forrester's Marketing Forum 2011 Keynotes](https://blogs.sas.com/content/customeranalytics/files/2017/01/CustomerIntelligence-1.png)
I am at the Forrester's Marketing Forum in San Francisco and today’s keynote presentations included two of Forrester’s Principal Analysts, Chris Stutzman and Emily Riley. Their presentation was provocatively titled, How to Succeed in a Decade of Digital Disruption: ADAPT to the CORE, which tied to the show’s theme, “Innovating
![Lurkers…so hot right now!](https://blogs.sas.com/content/customeranalytics/files/2017/01/CustomerIntelligence-1.png)
Lurkers have earned a bad rep. They are the lepers in the social media community… outsiders who don’t participate…they lurk in the shadows quietly consuming content but, never contributing, never sharing. They are the plague in the social media world. Who needs that, right? Well…everyone…actually. In a recent discussion at
![Lead management automation – 5 steps to implementation](https://blogs.sas.com/content/customeranalytics/files/2017/01/CustomerIntelligence-2.png)
Recently, my friend and colleague Will Waugh published Lead Management Automation – How We Did It and What we Learned, the first in this series of Lead Management Automation posts. While Will focused on outlining the digital marketing challenges we faced at SAS, I focused on solving those challenges. Here
![Tracking and analyzing Tweets from SAS’ annual analyst conference](https://blogs.sas.com/content/customeranalytics/files/2017/01/CustomerIntelligence-1.png)
For two days in Early March (March 7-8), we hosted forty-eight of the industry’s most influential analysts in Steamboat Springs, Colorado, for SAS’ annual analyst conference. Collectively, the analysts generated more than 2,000 tweets – the bulk of which were created in a single day – the day our executive