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Kirsten Hamstra
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SAS Social Media Manager

Customer Intelligence
Kirsten Hamstra 0
The year of social at SAS

2011 has been a big year for social media at SAS. Our award-winning blogging program got a major makeover We relaunched the Knowledge Exchange in WordPress to provide great thought leadership content to our customers We debuted new corporate social media presences on Facebook and Google+ The popular support.sas.com discussion

Customer Intelligence
Kirsten Hamstra 0
QR Codes take over SXSW

I’m here at the what might be the biggest gathering of social media minds, Austin’s annual South by Southwest Interactive conference. With over 15,000 interactive registrants this year, many brands, big and small, are looking for innovative ways to grab the attention of SXSWI attendees who, by nature, suffer from

Kirsten Hamstra 0
Celebrating World Statistics Day Online

In honor of World Statistics Day, I've been asking fans of the SAS Publishing Facebook page questions about statistics for the last two weeks. We've received lots of fun and interesting responses which I'd like to share here on Open Mic. If you're interested in celebrating with us today, join

Kirsten Hamstra 0
We want to hear from you!

Our last post, "Getting the most out of user group events," was a first for us here at Open Mic, as it was contributed by a SAS user, Dr. Bruce Stegner. I'm continually impressed by the passion, dedication and knowledge of our user base and would love to see more

Kirsten Hamstra 0
SAS Authors Answer: Tips for New SAS Users

In this next installment of our video series, SAS Authors Answer, I asked our authors what tips they could offer to new SAS users. If you're new to SAS, be sure to also check out our new user page that is a great introduction to our books, documentation and newsletters.

Kirsten Hamstra 0
Are you ready for Fall? We are!

It's hard to believe that the summer season is winding down and cooler weather, fall leaves and football (Go Panthers!) is around the corner! Around SAS, we are gearing up for the fall conference season. I recently asked the fans of our Facebook page if they have ever attended a

Kirsten Hamstra 0
About "Business Analytics for Managers"

Contributed by Gert H. N. Laursen and Jesper Thorlund In Business Analytics for Managers, we emphasize that analytics and BI initiatives are complex processes that involve parties all across an organization. And those processes are only as strong as the weakest link. What good will it do for a company

Kirsten Hamstra 0
A Look Inside "Business Analytics for Managers"

Contributed by Gert H. N. Laursen and Jesper Thorlund Our book, Business Analytics for Managers: Taking Business Intelligence Beyond Reporting, was published last month. The book is the latest in the Wiley and SAS Business Series. When people ask us why we wrote the book, we usually give them one

Kirsten Hamstra 0
SAS Authors Answer!

Have you ever wanted to ask your favorite author why they wrote their book? I recently had the opportunity to interview several of our authors and ask them a series of questions that we are introducing in a new video series called SAS Authors Answer! Over the next few weeks,

SAS Events
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We have a winner!

Congratulations to John Calhoun of Gilead Sciences Inc.! He was the winner of the SAS Publishing book of his choice for participating in the SAS Global Forum SAS Publishing e-Book Reader Survey! Many thanks to everyone who participated in our survey. A results summary will be posted shortly. Once again,

SAS Events
Kirsten Hamstra 0
SAS Global Forum Goes Social - Take 2

My friend Meg Crawford wrote a great post yesterday previewing all the great social media activities planned for SAS Global Forum next month. Like Meg, it will be my first time attending SAS' biggest conference of the year and I couldn't be more excited to meet many of the customers

Kirsten Hamstra 0
Introducing a new video series

I've been working on a project for SAS Publishing that launched this week - a new video series featuring interviews with our authors and SAS experts. Some of you might already be familiar with our podcast series (soon to be on iTunes!), The Cover Story, hosted by my colleague Shelly

Learn SAS
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Camera-ready at WUSS '09!

I checked our SAS Publishing Twitter account the other day, and was surprised to see that SAS Press contracted author Sy Troung had posted videos of attendees and SAS representatives from the Western Users of SAS Software (WUSS) conference held in San Jose on September 1-3, 2009. What a cool

Kirsten Hamstra 0
Welcome to SAS Publishing's Open Mic, the stage is yours

Publishing is a rapidly changing business. As technology continues to revolutionize the way we consume information, one thing seems to remain constant – “content is king.” SAS Publishing recognizes that our customers now carry Kindles, visit online discussion forums for solutions, edit wikis with sample code and ask programming questions