Customer Intelligence Blog

Evolving relationships for business growth
Advanced Analytics | Analytics | Customer Intelligence | Machine Learning
Suneel Grover 0
SAS Customer Intelligence 360: The digital shapeshifter of recommendation systems [Part 1]

If you’ve ever used Amazon or Netflix, you’ve experienced the value of recommendation systems firsthand. These sophisticated systems identify recommendations autonomously for individual users based on past purchases and searches, as well as other behaviors. Customers get algorithmic recommendations on additional offerings that are intended to be relevant, valued, and

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