Tag: customer experience

Customer Intelligence
Jonathan Moran 0
Customer Decision Hub: der beste Freund des Marketers

Im digitalen Zeitalter kommunizieren Verbraucher über verschiedenste Kanäle mit Unternehmen. Der „Digital Native“ sucht nach Produktbewertungen auf seinem Spaziergang in der Mittagspause. Der Geschäftsmann surft auf seinem Tablet zwischen zwei Meetings auf der Suche nach einem Geschenk. Der Besucher im Ladengeschäft recherchiert Verbraucherbewertungen, um eine Kaufentscheidung zu untermauern. Customer Decision

Customer Intelligence
Jakobus Dorloff 0
Versicherungs-Start-ups - Machen Sie es wie die Sopranos!!!!!

Versicherungen sind konservativ und das nicht ohne Grund. Schließlich ist es das Geschäft mit der Sicherheit, die dem Deutschen ja angeblich so wichtig ist. Die Unternehmen der Branche müssen besonders hohe Anforderung an Solvabilität erfüllen und sichern sich auch für Katastrophenszenarien untereinander und mit den Rückversicherern in einem Vertragsgeflecht ab.

Fritz Lehman 0
Customers for life

Do you ever stop and think about why it’s so hard to get really great customer service? As consumers, most of us are making transactions all day long, but it’s rare that someone actually surprises or delights us. More often, we rack up negative experiences. Think of what it’s like

Analytics | Internet of Things
Norm Marks 0
Competing and disrupting with analytics in Automotive

SAS recently held the Detroit Automotive Analytics Executive Forum to bring together leaders from the Industry. We heard from an experienced group of leaders on the future of the automotive industry, best practices for analytics success, innovative retail analytics, customer experience analytics, the connected vehicle, and competing on analytics. Following

Analytics
Stuart Rose 0
Customer experience conundrum

Who is your best customer?  The answer to this question can vary dramatically depending on your industry. A retailer’s best customer is someone who comes back to their store over and over again. A gym owner’s best customer could be considered consumer who pays their monthly on time but never

Customer Intelligence
Stuart Rose 0
Is the customer experience overrated?

According to analyst firms, consulting companies and various other research, customer experience is the primary priority for insurance companies.  But is customer experience overrated? Let’s start by considering the primary interactions between an insurance company and its customers: new business, billing, renewals and claims. Ask any insurance executive, especially property

Fritz Lehman 0
Customer experience is more than just a hot steak

There’s a restaurant here in Raleigh called the Angus Barn.  It’s one of my favorite places to eat and unwind after work. They’ve got top-notch steak and quality cold beer, but what really sets the place apart is the customer experience they provide. There’s a cigar room in the back