Customer Intelligence Blog
Evolving relationships for business growth
My notes from the MarketingProfs B2B panel “Driving and Measuring B2B Conversations, Leads and Sales with Social Media.” Presented by Kipp Bodnar, Inbound Marketing Manager, HubSpot; Kyle Flaherty, Director, Marketing, BreakingPoint Systems Kyle started out by promising that, since this session had the longest title, it would be the best.
My notes from the MarketingProfs B2B panel "Getting Strategic with Your Brand." Presented by Lois Brayfield, President, J Schmid & Associates; Susan Doctoroff Landay, President, Trainers Warehouse Lois asked us to accept three ideas: Your brand defined is the perception of your customers. Forget B2B, you’re selling to people with
Presentation Title: Listening, Understanding and Predicting the Impacts of Social Media on Your Business Presenters: Katie Delahaye Paine, KDPaine & Partners Mark Chaves, Director of Media Intelligence, SAS Customer Intelligence Effective social media measurement is the leading topic in marketing right now, and rightly so. That’s why we partnered with