Customer Intelligence Blog
Evolving relationships for business growth
Earlier this year we took part in the eMetrics conference in San Jose, CA and sponsored a Marketing Lab about Social Media Metrics. We were fortunate to be able to plan & execute the session with Katie Paine (CEO of KDPaine & Partners), who presented with SAS’ Director of Media
I've had a few conversations lately with friends and business acquaintances who expressed an interest in a job involving social media. I found myself giving all of them the same basic advice, so here it is. None of it is new or novel, and I'm not entirely sure I haven't
Seems like there are a lot of great folks writing social media books right now. Last week I learned that Amber Naslund and Jay Baer are writing a book aimed at small and medium-sized business, organizations and non-profits. I just heard on the Six Pixels of Separation podcast this morning
Here's a video interview with me, conducted by Deb Orton, where we talk about how we got social media off the ground at SAS, how to plan for some of the basic organizational issues and a bit about social media policies. It's an action-packed and fun-filled 14 minutes. Well, informative
Today I am happy to present a timely guest blog post from Toshi Tsuboi. Toshi is a SAS Customer Intelligence Product Manager, and is closely involved with the recently announced SAS and Sword Ciboodle partnership. When Toshi came to me to discuss a guest post on this topic, I couldn’t
“The Nuts & Bolts of Social Media,” is the title of the series of video interview segments we're producing, beginning with the Chris Brogan interviews, and continuing on with some of our internal social media champions, and when possible, with customers. Look for future posts tagged "The Nuts and Bolts