The Data Roundtable
A community of data management experts![Marketing and the GDPR, Part 1: Carrots and sticks Woman considers marketing and the GDPR](https://blogs.sas.com/content/datamanagement/files/2018/01/675975062-702x336.jpg)
Marketing and the GDPR, Part 1: Carrots and sticks
@philsimon chimes in on a massive opportunity for organizations that process the data of EU residents.
![The GDPR – Is reputation a bigger risk than fines? Group of business people discuss GDPR fines and possible loss of reputation](https://blogs.sas.com/content/datamanagement/files/2018/01/521811631-702x336.jpg)
The GDPR – Is reputation a bigger risk than fines?
Todd Wright says the risk of fines for GDPR noncompliance may pale in comparison to the risk posed by reputation loss.
![Data-driven design, Part 2 Businessman explains what could go wrong in working toward being data-driven](https://blogs.sas.com/content/datamanagement/files/2018/01/530198406-702x336.jpg)
Data-driven design, Part 2
Four things clients say could go wrong when you're working to become a data-driven business.
![Implications of being data-driven Team considers the implications of being data-driven](https://blogs.sas.com/content/datamanagement/files/2017/12/638685317-702x336.jpg)
Implications of being data-driven
David Loshin describes four key traits of fully data-driven businesses.
![Four things preventing your organization from becoming a data-driven business Businesswoman considers what is keeping her from having a data-driven business](https://blogs.sas.com/content/datamanagement/files/2017/12/665508401-702x336.jpg)
Four things preventing your organization from becoming a data-driven business
What's stopping you from being a data-driven business? Phil Simon points to four common stumbling blocks.
![How a data-driven business supports analytics goals Coworkers examine data for their data-driven business](https://blogs.sas.com/content/datamanagement/files/2017/12/519939579-702x336.jpg)
How a data-driven business supports analytics goals
Jim Harris says a data-driven business can make decisions faster, using better data, with more transparency about results.