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Advanced Analytics | Analytics | Artificial Intelligence | Customer Intelligence
Felipe Nonato 0
Media continues to be a generations game

In the ever-evolving landscape of media, understanding how different generations consume content is crucial. Deloitte's report on Digital Media Trends 2023 sheds light on these generational disparities, highlighting a clear shift towards online experiences among younger audiences. This trend presents both challenges and opportunities for businesses, as they grapple with how

Analytics
SAS Colombia 0
Gestión de Riesgo a otro nivel: el Banco Popular y SAS avanzan juntos por la transformación financiera en Colombia

En un contexto de cambios acelerados, el Banco Popular, una de las instituciones bancarias líderes en Colombia, ha demostrado que los tiempos de mayores retos pueden convertirse en oportunidades de transformación. Durante los desafíos de la pandemia, el banco se propuso llevar su estrategia de gestión de riesgo crediticio a

Customer Intelligence
Lyse Nogueira 0
Customer Data Platforms: uma evolução na experiência do cliente

À medida em que as organizações avançam suas estratégias digitais, a necessidade de entender profundamente os seus clientes se torna cada vez mais evidente. E é aqui que a plataforma de dados do cliente, também conhecida como Customer Data Platform (CDP), desempenha um papel fundamental. Neste artigo, detalho o conceito

Machine Learning
Marinela Profi 0
4 strategies to optimize costs of large language model deployment

While large language models (LLMs) have become synonymous with advanced AI capabilities, their integration into various business and technological domains is often accompanied by significant costs. These costs arise from the extensive computational resources required for training and running these models. However, traditional natural language processing (NLP) techniques offer a

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