It’s no surprise that MarTech in 2024 seemed to be dominated by GenAI, GenAI and … more GenAI. Perhaps this is a bit of an exaggeration, but you can’t deny this topic was a headliner in the MarTech space, along with AI and customer data platforms. Here are my top
As we move into 2025, AI continues to transform industries in unprecedented ways, driving efficiency, innovation, and productivity. But with this rapid advancement come critical ethical questions. How can we ensure that AI systems protect the rights and well-being of individuals? Manufacturing and agriculture are two essential industries where answering
Generative AI (GenAI) is here to stay – there’s no question about it. A recent SAS survey of 1,600 organizations found that 54% have begun implementing It, and 86% plan to invest in it within the next financial year. As organizations integrate AI into their workflows, a critical question arises:
"Generative AI (GenAI) initiatives should support broader public goals and needs," says SAS' Ensley Tan. While governments recognize GenAI's potential to improve operational efficiency and citizen experience, there is more to it than setting up projects and expecting them to work. Tan, SAS Asia-Pacific Lead for Public Sector Consulting, said public
Remember the first time you held a smartphone in your hand? It wasn’t just a fancy phone – it was the beginning of a revolution. Before smartphones, we used separate calls, cameras, emails, and navigation devices. But almost overnight, this gadget transformed everything: how we communicate, consume media, work and
As businesses in the UK and Ireland rapidly adopt generative AI, strategic insights from the latest SAS study reveal the roadmap to successful integration and the hurdles to overcome. GenAI is rapidly transforming how businesses operate, innovate, and interact with customers and employees alike. However, as the technology proliferates, so
AI is no longer a futuristic concept – it’s a mainstay in our daily lives, both personally and professionally. In the business world, AI is revolutionizing workflows, driving efficiency and speeding up processes. However, as organizations rush to benefit from this modern technology, they must prioritize the ethical and transparent
Data science continues to be a pivotal force driving innovation across industries. From enhancing customer experiences to optimizing operational efficiencies, the role of data science is expanding, bringing with it new challenges and opportunities. This article explores the emerging trends and technologies that are shaping the future of data science
Ever since generative AI burst onto the scene, it has sparked a whirlwind of ethical concerns. Unlike traditional AI, which typically analyzes and makes predictions based on existing data, GenAI creates entirely new content – videos, text, audio, code and more. This creative power introduces a new level of risk,
Five years ago, there was no conflict in Ukraine. People went into offices for work. No one was fighting over toilet paper. Everyone’s concept of AI was loosely anchored by Hollywood films like Terminator or War Games. And, insurers enjoyed relatively stable profits, consistent inflation/interest rates, and manageable change volume.
Another promise of innovation and advancement? Not in 2025. The hype of market disruption and transformation might be the content that catches attention, but it’s not always the most accurate description of the industry. For far too long, industry experts have praised the ideas of future-forward growth and promised year-over-year
As we peer into 2025 looking for signs of what’s to come, one thing is certain – the global banking industry will continue its evolution. Historically, banks have responded to change more slowly; the industry’s risk-averse culture drives a calculated and measured approach. However, the volatility, uncertainty, and challenges of
Insurers, chief financial officers (CFOs) and actuaries will face overwhelming changes and challenges in the year ahead. These include compliance with new regulatory and solvency standards, pricing insurance premiums in line with inflation and other economic factors, addressing climate risk and ESG concerns, and adapting to new technologies. The impact
In 2022, the world adjusted to and worked to recover from a global pandemic and international conflict that displaced millions of families. Energy costs increased sharply and supply chain issues and other disruptions persisted. This contributed to the highest global inflation rate in decades, prompting a domino effect across economies.
Geen sector die de afgelopen twee jaar zo hard onder druk stond als de gezondheidszorg. En ook nu het einde van de pandemie in zicht lijkt, zullen veel uitdagingen rond Healthcare en Life Sciences niet verdwijnen. Gelukkig investeren zowel overheden als ziekenhuizen en farmaceutische bedrijven fors in data en analytics
There is no shortage of challenges associated with the deployment of AI: a lack of access to infrastructure, a lack of skills, and new legislation meant to enforce the responsible use of this evolving technology. But the most consequential questions facing us are innately human. Namely, ensuring human agency, safety
We made bold predictions a year ago about what 2021 would bring. We’re bold enough to do it again for 2022. The pandemic disrupted traditional ways of life in 2021. Remote learning and working became the norm for many. Telehealth took off, and IT modernization accelerated in every industry. 2021
COVID-19 has upset nearly every prediction and business plan for 2020 across the planet. Making predictions for 2021 may seem like a fool’s errand at this point, but many trends and consequences are already obvious and emerging from the global pandemic. The last global pandemic of this magnitude, the Spanish
We've turned some of our most notable predictions for next year into a slide show. Click the orange "next" button to see these 2021 predictions from SAS. Who’s brave enough to make predictions for next year after the unpredictable year we just had? We are. After all, the disruptive
We've made it to the halfway point of January, which means most of the industry's annual predictions have been published. Who's guessing what? And how should you prepare for the year ahead? From dark data to hyperpersonalization, analytics is at the core of all these predictions. SAS experts have been
Imaginar que a través de un comando de voz pudiera analizar escenarios de negocio y predecir rendimientos, o tomar cualquier acción de negocio, ya no son ideas futuristas e irreales. El hecho de que, en los últimos dos años, los ejecutivos de las 500 empresas de Fortune tengan inquietud sobre
Heute beschreibt CINTELLIC in einem Gastbeitrag, wie CRM durch ein Höchstmaß an Personalisierung und Automatisierung optimiert werden kann. 2018 werden sich drei spannende Megatrends im CRM weiterentwickeln: künstliche Intelligenz (KI), datengetriebene Personalisierung und Automatisierung von Kundeninteraktionen. Heutzutage entscheiden Kunden selbstbestimmt und in Realtime, wann und über welche Kanäle sie sich
El poder del conocimiento no tendrá límites en 2017 SAS Global Forum (SGF), la conferencia de usuarios de SAS, ha agrupado por más de tres décadas a la comunidad de expertos con mayor experiencia en el campo de la analítica. Esta conferencia es el escenario ideal para que los usuarios
