English

Customer Intelligence | Students & Educators
Harry Clarke 0
The marketing best practices that drive student and financial value in higher education

In my previous post, “Why personalising the student experience is critical to higher education’s viability," we examined the role customer intelligence can play in driving value for universities and students across the higher education journey. Specifically, analytics has a vital role to play in helping decision makers, particularly marketers, to

Analytics | Data for Good | Data Management | SAS Events
Heather Hallett 0
Puzzle obsession ... piecing together a 360-degree view of a patient.

I am obsessed with jigsaw puzzles. Specifically, 1000-piece mystery puzzles, entertaining not just for their pictorial humor, but also for the challenge. Unlike traditional puzzles, you don't know what you are putting together because the completed puzzle isn't pictured on the box. Mystery puzzles are constructed so that you must

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