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Patrick Homer 0
Maximize global revenue from pharmaceutical product launches

The high cost of pricing myopia When launching a pharmaceutical product, it’s not enough to negotiate the best reimbursable price for each local market. Overall financial performance will depend on successfully managing go-to-market strategies at the global level. That means determining the optimal price and launch sequence for all the

Learn SAS
Maggie Miller 0
25 Fun Facts about SAS Press authors

You’ve read their books. You’ve probably even met them at conferences. But now, we’re revealing another side of our beloved SAS authors in this list of fun facts. Prepare to be surprised. Hint – one of the authors swims with sharks. Tricia Aanderud Tricia has over 100 jokes memorized -

Donna McGuckin 0
How size optimization helps retailers improve inventory productivity and profitability

All of us in the retail and wholesale industry, regardless of role, are responsible for the same objectives: Increase customer satisfaction, inventory productivity, and profitability by way of localization and omni strategies. We've learned that our best strategies sometimes fall short; we spend significant effort analyzing, only to achieve marginal results. Many of

Data Management
Dylan Jones 0
Has Big Data had its day?

No one knows for sure who coined the term Big Data. Despite etymological studies, we are still no closer to attributing provenance to any one person, or indeed any one period. Some say the term was coined in the '80s, others believe the '90s – and many are convinced the term originated

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