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I’ve written before about how most marketing leaders are underwhelmed by the results they’re getting from marketing analytics, and how intelligent hyperautomation offers the potential to transform performance by shifting from traditional manual campaign generation and execution to an event-driven approach to marketing. The next question is how to put
Protein powders can be an easy, convenient way to add in more protein. However, if you have ever gone to the store or looked online for a protein powder, then you know there are a lot of options out there! It can be really confusing trying to figure out which
In data visualization, colors can represent the values of a variable in a choropleth map, a heatmap, or a scatter plot. But how do you visualize a palette of colors from the RGB or hexadecimal values of the colors? One way is to use the HEATMAPDISC subroutine in SAS/IML, which
This post is written in the hopes of easing the SAS Viya deployment process for novices like me. Firstly, deploying SAS Viya, like most enterprise software packages, isn't a skill we're innately born with. We're going to need a little help, some good documentation, and time to absorb the intricoes
We made bold predictions a year ago about what 2021 would bring. We’re bold enough to do it again for 2022. The pandemic disrupted traditional ways of life in 2021. Remote learning and working became the norm for many. Telehealth took off, and IT modernization accelerated in every industry. 2021
For Natalia Summerville, Sr. Manager in Advanced Analytics R&D, using data for good is at the center of it all. “There’s so much data analytics can do for Greater Good – it’s almost overwhelming. The potential is unending, and that drives me to find new applications and ways to help,”
While discussing how to compute convex hulls in SAS with a colleague, we wondered how the size of the convex hull compares to the size of the sample. For most distributions of points, I claimed that the size of the convex hull is much less than the size of the
When we wrote the sixth edition of The Little SAS Book: A Primer, one of our goals was to write it for all SAS programmers regardless of which interface they use for coding: SAS Studio, SAS Enterprise Guide, the SAS windowing environment, or batch. This is harder than it sounds.
The clock is ticking as the end of third-party data is near. Safari and Firefox have eliminated third-party cookies and Google Chrome is not far behind. Below are three steps marketers can take to address the changing cookie landscape: Create moments that matter by providing a digital experience that convinces
A team of SAS employees recently participated in a data-for-good project focusing on forest fires in the Amazon. In conjunction with the Amazon Conservation Association (ACA), the team explored options to collect and analyze publicly available imagery and fire data to better understand the drivers for forest fires as well
SAS and Microsoft empower you to make better, faster decisions with unique enterprise decision management.
Around the world, violence against women is a huge problem. It has personal, social and economic costs. One study in Europe, for example, estimated that the cost of violence against women runs into hundreds of billions of euros each year. Law enforcement agencies are key to reducing and preventing violence
Whatever you choose to call it – learning loss, learning disruption, or unfinished learning – there is widespread agreement among educators, parents, and other caregivers focused on the needs of K-12 learners that COVID-19-related disruptions had a serious impact on their education. But dig a little deeper and the story
Did you know that the loess regression algorithm is not well-defined when you have repeated values among the explanatory variables, and you request a very small smoothing parameter? This is because loess regression at the point x0 is based on using the k nearest neighbors to x0. If x0 has
Recientemente el mundo empezó a hablar con mayor frecuencia de los metaversos, una nueva experiencia en materia de conectividad que llevará a los usuarios a vivir asombrosas experiencias inmersivas y multisensoriales a través de novedosos dispositivos y plataformas tecnológicas. Aún cuando todavía hay muchos interrogantes y alternativas de cómo es