As an unabashed lover of data, I am thrilled to be living and working in our increasingly data-constructed world. One new type of data analysis eliciting strong emotional reactions these days is the sentiment analysis of the directly digitized feedback from customers provided via their online reviews, emails, voicemails, text messages and social networking
We sometimes describe the potential of big data analytics as letting the data tell its story, casting the data scientist as storyteller. While the journalist has long been a newscaster, in recent years the term data-driven journalism has been adopted to describe the process of using big data analytics to
Demand for analytics is at an all-time high. Monster.com has rated SAS as the number one skill to have to increase your salary and Harvard Business Review continues to highlight why the data scientist is the sexiest job of the 21st century. It is clear that if you want to be
Hoy en día la visualización de datos está siendo el tema central cuando hablamos de big data, analítica e inteligencia de negocios. El tamaño, la velocidad y la variedad de sus datos están creciendo cada vez más rápido, y el mundo del análisis avanzado está cambiando, ¡su compañía no se
While big data is rife with potential, as Larry Greenemeier explained in his recent Scientific American blog post Why Big Data Isn’t Necessarily Better Data, context is often lacking when data is pulled from disparate sources, leading to questionable conclusions. His blog post examined the difficulties that Google Flu Trends
Teller, the normally silent half of the magician duo Penn & Teller, revealed some of magic’s secrets in a Smithsonian Magazine article about how magicians manipulate the human mind. Given the big data-fueled potential of data science to manipulate our decision-making, we should listen to what Teller has to tell
Were you a mother who listened to classical music during your pregnancy, or a parent who played classical music in your newborn baby’s nursery because you heard it stimulates creativity and improves intelligence? If so, do you know where this “classical music makes you smarter” idea came from? In 1993, a
La tendencia del big data hoy refleja una dura realidad: las compañías tienen grandes cantidades de datos, pero luchan por convertirlos en conocimiento y valor. Nuevas tecnologías permiten a las organizaciones alcanzar ese desafío. La gestión de datos posibilita que las compañías, agencias gubernamentales y universidades puedan consolidar y transformar
When the Seattle Seahawks won the Super Bowl, they didn’t do it because of just one factor – a great quarterback or an amazing running back. It was widely considered a team effort, helmed by a visionary coach who worked on developing a strong culture, cultivating the right players and
Interest in "data" is at an all-time high. The popularity of search terms like "big data," "Hadoop" and the "Internet of Things" spiked dramatically in the past year. The fact is, organizations are more interested in the potential of big data platforms and data management solutions than ever before. That’s
If the latest raft of retail trading updates are anything to go on, it’s pretty clear who the winners were this Christmas: the consumers. A period of heavy discounting – aimed at bolstering weak sales and protecting elusive customer loyalty – was good news for cash-conscious customers, but left many
Watching the news recently it occurred to me that many of the stories involved data in some way. Many of the reports from the recent Consumer Electronics Show showcased products to enable users to create and use ever-growing personal collections of data. Want data on how well you sleep? No
Twas the night before "big data," when all through the data center Not an IT supervisor was stirring, not even the help desk on-call. The servers where all humming along nicely in hopes Big data would soon be there. The business users were nestled all snug in their offices
This is the time of year when we like to make predictions about the upcoming year. Although I am optimistic about the potential of predictive analytics in the era of big data, I am also realistic about the nature of predictability regardless of how much data is used. For example, in
The "Internet of Things" is the latest buzzword characterizing the machine-generated big data that has outstripped our ability to derive value from it. Think of UPS delivering 16 million packages every day through various hubs and all the logistics and decisioning that goes into that. But how does an organization
As the “Year of Statistics” comes to a close, I write this blog in support of the many statisticians who carefully fulfil their analysis tasks day by day, and to defend what may appear to be demanding behavior when it comes to data requirements. How do statisticians get this reputation? Are we
The data quality and data governance community has a somewhat disconcerting habit to want to append the word “quality” to every phrase that has the word “data” in it. So it is no surprise that the growing use of the phrase “big data” has been duly followed by claims of
"Big data isn't useful for investment purposes." So said my friend Walt during one of our recent arguments discussions. By way of background, Walt is not an über-successful 70-year-old investor who earned his chops well before the advents of Twitter, Facebook and their ilk. Rather, he's a man of a similar age to
Last time we explored consumption and usability as an alternative approach to data governance. In that framework, data stewards can measure the quality of the data and alert users about potential risks of using the results, but are prevented from changing the data. In this post we can look at
In the era of big data, Kenneth Cukier and Viktor Mayer-Schonberger noted in their book Big Data: A Revolution That Will Transform How We Live, Work, and Think, “we are in the midst of a great infrastructure project that in some ways rivals those of the past, from the Roman aqueducts
Is big data becoming too big to ignore? An increasing number of organizations seem to think so. As Matt Asay on ReadWriteWeb writes: According to a recent Gartner report, 64% of enterprises surveyed indicate that they're deploying or planning Big Data projects (emphasis mine). Yet even more acknowledge that they
Some recent press articles question the value of big data while a book takes the opposite approach; I’ll choose the middle way. The New York Times article ‘Is Big Data an Economic Big Dud?’ questions the value of digital data and the resulting increase in the amount of data. This
John Taylor likes computer data the way he likes big trout: here, there or anywhere. Which is perfectly natural, considering he’s the data analyst in the Inland Fisheries Department at Texas Parks and Wildlife. Taylor describes his unspoiled enthusiasm for big data and big fish in this sendup of Dr. Seuss that
Stephen Overton from Overton Technologies, LLC discusses the features of OLAP technology in business intelligence reporting.
La Economía Digital, uno de los pilares de la Estrategia Digital Nacional (EDN), consiste estimular el aumento de la productividad y el desarrollo de nuevas empresas a través de la implementación de las tecnologías digitales, las cuales representan una inmensa área de oportunidad para consolidar la relación entre cliente y empresa. Para
Netflix has made a big splash in the news with its use of big data. By analyzing millions of data points about the viewing habits of its customers, the movie delivery giant used the insight it gained to devise the "perfect show". One of the defining characteristics of the show,
Most people try to hide the evidence of their bad decisions. But this weekend I decided to share mine to social media. I hope that it's not a career-limiting move. Actually, I made quite a few good decisions as well, outnumbering the bad ones. Still, I had many missed opportunities,
SAS has long believed that demand for people with analytics skills will continue to grow - especially given the big data challenges ahead. In fact, we love the way that Google's Chief Economist Hal Varian talks about this explosion in growth: statisticians will be sexiest job of the next decade. This
With an exponential growth in transactions, it may be hard to get a clear, single view of customer interactions. ICICI Bank , India's second largest bank, needed a single system that could replace multiple (complex to maintain) reporting systems - enterprise wide. The challenge - finding a solution to handle its growing
If you haven’t heard of an APCD, it’s one of those acronyms you need to know. All-Payer Claims Databases are simply databases that consist of claims data from all health care payers in a given state. This includes private payers such as Blue Cross Blue Shield, and public payers such
