La tecnología ha cambiado la forma en que las empresas y los clientes se comunican con sus públicos. Estrategias de correos directos, interacciones a través de redes sociales y habilitación de servicios en páginas web son algunas de las vías con que las compañías se han venido aproximando a los
Data asset management and analytic processing associated with big data were main topics of interest at the recent Strata conference in Santa Clara, California. Hosted in Silicon Valley, the conference attracted some of the brightest and most intelligent data scientists from America’s top research and academic institutions. Yet, to my ears, the
My teenage daughter is a self-appointed anglophile. She's a big fan of British movies and TV shows such as Doctor Who and Sherlock, and although she has not yet visited the UK (an injustice for which she blames her father), she considers the place to be her homeland. In an
Liebe Leser, in dieser Woche war ich auf großer Deutschlandtour mit der Enterprise Guide Roadshow „EG on Tour“. Vielleicht habe ich ja einige von ihnen dort gesehen. Sollten Sie diese Gelegenheit verpasst haben: Die nächste "EG on Tour" ist schon in Arbeit. Die Tour führte von Berlin über Hamburg nach
One of the biggest impediments to (and failures of) a new data governance program is the perceived level of “extras” required. Let’s enumerate some of the concerns that I hear consistently from our clients: Extra people will be required to staff the implementation. Extra budget money will be needed to fund the
A colleague sent me an interesting question: What is the best way to abort a SAS/IML program? For example, you might want to abort a program if the data is singular or does not contain a sufficient number of observations or variables. As a first attempt would be to try
One of the big problems with data migration projects is that, to the outside sponsor, they appear very much like a black box. You may be told that lots of activities and hustle are taking place, but there isn’t a great deal to show for it until the final make-or-break
What's the differences between predictive analytics and basic reporting? Predictive analytics provides insight about what will happen in the future. Basic reporting only looks at past performance. Why is this difference difficult to grasp? It's partly because transitioning to predictive analytics requires change. And most people don't embrace change. Take
Michele Ensor recently posted a wonderful blog with a graph of the 2014 Winter Olympics medal count. I'm going to further refine that graph, making it an Olympic graph ... on steroids! :) Here is Michele's graph: First, let's give it a few simple cosmetic changes. I always like to have
My last blog post described three ways to add a smoothing spline to a scatter plot in SAS. I ended the post with a cautionary note: From a statistical point of view, the smoothing spline is less than ideal because the smoothing parameter must be chosen manually by the user.
From Gartner to IDC to the trade press, the watchwords in the supply chain for rest of this decade appear to be “resiliency” and “responsiveness”. It’s not going to be about promotion-based pull-through, and it’s most definitely not going to be about channel incentive-based push-through. What it’s going to be
Am 6. Januar 2013 erschien in Deutschland einer der ersten Artikel zu Big Data in einer allgemeinen Publikumszeitschrift: Die “ZEIT” fragte „Wer hebt das Datengold?“ Im Mai legt dann der SPIEGEL mit einer Titelgeschichte nach. Es ist also noch gar nicht so lange her, dass die Öffentlichkeit mit dem Begriff vertraut
Like many SAS programmers, I use the Statistical Graphics (SG) procedures to graph my data in SAS. To me, the SGPLOT and SGRENDER procedures are powerful, easy to use, and produce fabulous ODS graphics. I was therefore surprised when a SAS customer told me that he continues to use the
Ofrecer productos de calidad a un bajo costo ya no es una estrategia para posicionarse en el mercado. Diferenciarse de la competencia obliga a los empresarios a implementar nuevos modelos cuyo eje principal sean los consumidores, y basarse en una estrategia de Customer Experience es el mejor camino. El Customer
IT support levels for different processes and business applications depend on many factors. So how are analytics projects generally supported? It's common for IT to view the implementation of advanced analytics as part of a production job or process, especially when analytic models are deployed into different operational systems that are
SAS administrators now have another tool to keep SAS users from straying off their permitted path: the LOCKDOWN system option. The option was introduced in "stealth mode" for SAS 9.4. In SAS 9.4M1, it became a true, documented option. For the official guide to creating "locked-down servers", see the SAS
People who know me know that there’s one thing I hate at work – duplication of efforts. I’m not talking about working on a problem in a coordinated fashion. I’m talking about two or more people doing the same work, to answer the same question. Without coordination, there will be
All work and no play makes Ed a very dull boy. So, I took the family skiing last week. It was a blast. They had a good time out there shivering in the snow, doing stuff like: fall down, get up, repeat. Not my idea of fun. I spent my
One of the primary predictive modeling tools capable of fitting very complex nonlinear functions is Neural Networks (NN) in SAS advanced analytics software SAS Enterprise Miner (EM). The default option in NN EM node uses a Multilayer Perceptron model with an input, an output and a single hidden layer with
SAS/Foresight Webinar Series On Thursday February 20, 11am ET, join Martin Joseph, Managing Owner of Rivershill Consultancy for this quarter's installment of the SAS/Foresight Webinar Series. Martin will be presenting "The Forecasting Mantra" -- a template that identifies the elements required to achieve sustained, world-class forecasting and planning excellence. He'll also
Patent trolls, aka Non-Practicing Entities (NPE), assert patents against companies in an attempt to collect license fees, but do not otherwise manufacture products or provide services themselves. They use the cost of the litigation as leverage to force settlements from the operating companies. For small companies, it could mean closing their doors.
In this interconnected world, it is more important than ever to understand not just details about your data, but also how its different parts are related to each other. Social networks reveal often surprising details about what people think about your product or services, how they are linked to other
My previous post described how to use the "missing response trick" to score a regression model. As I said in that article, there are other ways to score a regression model. This article describes using the SCORE procedure, a SCORE statement, the relatively new PLM procedure, and the CODE statement.
Does your middle-tier environment run optimally? Have you ever wondered how you can tune your environment to run more efficiently? The SAS 9.4 Web Applications: Tuning for Performance and Scalability document, which is available for download from the SAS Product Documentation page, is here to help. The Tuning for Performance
I had the opportunity to moderate a roundtable discussion on risk management at the International Institute for Analytics’ (IIA) winter symposium in Orlando earlier this month. I set the stage for the session with a brief overview of my favorite risk approach, “Competing on Value”, by Mack Hannan and Peter
When the Apple Macintosh hit the market, analysts were not impressed. But Steve Jobs’ vision ended up transforming our lives. Apple is celebrating its 30th anniversary this year and has become a global household name. Jobs’ ability to direct his organization to develop easy to use products not only met
Teacher pay, and the possibility of a raise, has been a hot topic in North Carolina lately. So I decided to look around and see if I could find any good data related to teacher salary, and then try to determine the best way to present that data graphically. I found that
Over the last few years, the main qualifications for a general manager of a sports team have changed dramatically. Gut feel and experience have been replaced by analytical insight and predictive modeling. If Billy Beane started the trend with his Moneyball approach to team building, GMs like Daryl Morey (Houston
Last week's SAS Talks session, My Favorite SAS Enterprise Guide 5.1 Tricks, was remarkable in several ways. First, the featured presenter was Marje Fecht, who also serves as the conference chair for SAS Global Forum 2014. She's an avid SAS professional who loves to educate her fellow SAS users on
A fundamental operation in statistical data analysis is to fit a statistical regression model on one set of data and then evaluate the model on another set of data. The act of evaluating the model on the second set of data is called scoring. One of first "tricks" that I
