SAS Users
Providing technical tips and support information, written for and by SAS users.
It is becoming more and more apparent that social media is a gold mine of unstructured data that is just waiting to be analysed so that the nuggets can be extracted. At SAS Global Forum, I was particularly impressed with the diversified use of sentiment analysis and the exploration that
Jenn Sykes (you probably remember her from this great sentiment analysis post last year about American Idol), presented Predicting Electoral Outcomes with SAS® Sentiment Analysis and SAS® Forecast Studio at SAS Global Forum 2012. In addition to predicting elections, Sykes tells Anna Brown from Inside SAS Global Forum, that there is a lot of unstructured data
According to Carlos André Reis Pinheiro, social networks in communications are easy to understand and detect, so Oi Telecommunications chose that route first when trying to detect fraud. Community detection for fraud proved to be somewhat different. It is a progressive search, from looking at the entire network to looking