Innovation

Read how data-driven insights can help organizations uncover new approaches to their key challenges and deliver new innovations faster.

Advanced Analytics | Artificial Intelligence | Innovation
Waynette Tubbs 0
Quantum computing and AI: The future of problem-solving

Imagine a not-so-distant future where quantum computing reshapes our approach to solving some of businesses’ and society’s most pressing issues. This isn’t fantasy. Just as nuclear energy, 3D printing and gene therapy transitioned from science fiction to scientific reality, quantum computing is on the brink of becoming the next transformative

Artificial Intelligence | Innovation
Greg Wujek 0
How generative AI creates cross-channel harmony in pharmaceutical marketing

The days of one-size-fits-all messaging in the pharmaceutical industry are fading. Today's patients and health care providers (HCPs) expect personalized content across a variety of channels. This is where generative AI (GenAI) can really help execute cross-channel marketing. Reaching the right audience with the right message Imagine a world where

Advanced Analytics | Customer Intelligence
Albert Qian 0
How to become more operationally efficient with decision trees and large language models

The ability of an organization to make informed decisions swiftly and accurately is crucial. Organizations across various industries rely heavily on advanced technologies to navigate complex data and enhance customer experiences. Decision trees and large language models (LLMs) are two technologies that play pivotal roles in empowering organizations to make

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