Blogs

Innovation

Read how data-driven insights can help organizations uncover new approaches to their key challenges and deliver new innovations faster.

Artificial Intelligence | SAS Events

Natalie GonzalezJuly 22, 2026 0

Do humans matter? SAS Innovate attendees weigh in

AI can analyze data, automate tasks and accelerate decisions. But as organizations adopt AI more broadly, one question continues to surface: What role do humans play? During the opening session at SAS Innovate 2026, SAS CTO Bryan Harris put that tension plainly when he asked, “Will people matter?” He described a growing

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Artificial Intelligence | Customer Intelligence | Marketing

Lisa LoftisJuly 20, 2026 0

AI and decisioning: The dynamic duo marketers need now

Rules-based decisioning engines (also known as enterprise decisioning applications) have long been a mainstay for marketers. These applications automate marketing actions using predefined business rules. When the decision is executed as part of a marketing campaign, specific conditions defined in the rules will trigger actions without requiring manual segmentation or

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Artificial Intelligence | SAS Events

Caroline KinlawJuly 20, 2026 0

SAS partners answer what's next for AI and analytics

As SAS celebrates its 50th anniversary, one question naturally follows: What comes next? Few groups have a better vantage point than the partners who work alongside SAS every day. They help organizations apply analytics and AI across industries, giving them a front row seat to the challenges customers are trying

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Artificial Intelligence | Customer Intelligence | Marketing | SAS Events

Danni LynnJuly 17, 2026 0

AI is rewiring marketing workflows

AI is reshaping how work gets done across industries. In marketing, the real challenge is turning a multitude of ideas into a final campaign. A typical campaign often starts with a strategy meeting, followed by sessions with data teams and creative reviews. Stakeholders weigh in at different stages, sometimes with

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Artificial Intelligence | Innovation | Predictions

Cindy TurnerJuly 16, 2026 0

Top 5 insurance mistakes – and how to avoid them

Is the roof over your head about to cave in? Did you just change jobs, get married or start planning for retirement? In situations like these, most people think about their insurance. Life changes are a great time to evaluate insurance coverage (for customers and insurance companies alike), but waiting

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Insurance

SAS Events

Albert QianJuly 14, 2026 0

Decision intelligence is having a moment – but why?

Organizations have spent years investing in data, analytics and AI. Many now have dashboards, predictive models and generative AI tools. Yet one challenge continues to surface: turning those insights into timely, consistent decisions. That’s one reason decision intelligence is getting more attention. As AI becomes part of everyday business, organizations

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Artificial Intelligence | Data Management | Innovation

Mark HiewJuly 14, 2026 0

How to build an AI ready data foundation

Many AI initiatives don’t stall because of the models – they stall because of the data behind them. Teams can build promising prototypes, but moving those models into production is where progress slows down. Data is spread across systems, pipelines are difficult to maintain and governance often lags behind how

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Analytics

Ashley DanahyJuly 13, 2026 0

Beyond the dashboard: The next evolution of SAS Visual Analytics

Every evolution in analytics raises a new question. Once one source of friction disappears, another becomes the opportunity. In the first blog in this series, we explored how SAS® Visual Analytics helps organizations move from data to decisions through interactive visualizations, advanced analytics and enterprise governance. In the second and

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Artificial Intelligence | Innovation

Jennifer GriessJuly 10, 2026 0

50 years of innovation: Customer stories show what’s possible with data and AI

For 50 years, SAS has worked alongside organizations tackling some of the world’s most complex challenges. While the technology has changed dramatically, one thing remains constant: our customers’ commitment to solving problems, improving outcomes and making a meaningful difference. In the first half of 2026, we shared 26 new customer

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Artificial Intelligence | SAS Events

Briana UllmanJuly 9, 2026 0

How to close the gap between AI adoption and governance

Organizations know AI is important. They’re investing in it, encouraging teams to use it and looking for ways to scale its value. But many organizations are still struggling to turn that priority into governed, scalable action. Leaders are left scrambling to feel confident about whether AI is being used responsibly, creating a widening gap between what leaders want from AI – innovation, efficiency and competitive

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