Author

Shelley Sessoms
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Online Community Manager

Shelley Sessoms is an online community manager in the Customer Engagement Marketing division at SAS. She also curates the SAS Learning Report newsletter and contributes to the SAS Users blog. During her 18 years at SAS, she has written numerous customer-facing communications, as well as helped close to 100 employees and customers become authors through the SAS Press program.

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Fulfilling goals

We all have goals…personal, professional, stretch goals, goals that will move us forward quickly. I’ve talked to many people who have a goal of someday writing a book. They always say “someday” in a wistful tone, because they never feel like they’ll have enough time or knowledge to be an

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Looking for authors at Analytics 2014

For the second year in a row, I am headed to the European Analytics conference. This year the conference will be held in Frankfurt, Germany, June 4-5. Last year’s conference was so informative. I learned more about SAS’ analytical power, and I talked to many customers about the books that SAS

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Write a book for SAS

Have you written a popular SAS Global Forum paper? Have you shared a winning case study with your colleagues? Have you talked about a cool, new feature you found in SAS? Well, share it with the world! SAS Press can help you share your knowledge and expertise worldwide. We’ve published

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A successful trip to London

Those of you who read these posts regularly might remember I planned to attend Analytics 2013 in London. I did get to attend, and am back in the states (though not fully adjusted to the Eastern time zone). This was a wonderful conference. Three great keynote presentations, over 40 analytical

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Looking for international authors

Analytics 2013 is the educational conference for data analysts to learn about the latest technology and advances in the field of analytics. The next conference is set for June 19-20 in London, and I am excited to be attending this year. In fact, this will be my very first international

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A useful book on SAS Enterprise Guide

Many marketing researchers, companies and business schools need to use statistical procedures and accurately interpret the result. That's why SAS Enterprise Guide, which uses a user-friendly drag-and-drop menu to extract statistical information, is so popular. Marketing Research with SAS Enterprise Guide includes 236 screen shots to provide a detailed explanation

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A snapshot of SCSUG 2012

I’ve just returned from my third regional conference this year…SCSUG in Houston. We had great attendance; 207 folks registered for the event! And several of our authors were there: Kirk Lafler, Sanjay Matange and Cynthia Zender. SAS’ very own Paul Kent gave the keynote address on big data and high

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