Shelley Sessoms is a Sr. Digital Marketing Specialist in the Customer Engagement Marketing division at SAS. She manages several communities on the SAS Support Communities and also curates the SAS Learning Report and SUGA Download newsletters.. During her 20 years at SAS, she has written numerous customer-facing communications, as well as helped close to 100 employees and customers become authors through the SAS Press program.
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Get acquainted with Dina Duhon, chair of SAS Global Forum 2021.
When I attend a conference, one of the first things I do is look at the agenda. This gives me a good overview of how my time will be spent. The next thing I do is find the detailed breakdown of sessions, so I can start building out my own
If you’re like me, you struggle to buy gifts. Most folks in my inner circle already have everything they need and most of what they want. Most folks, that is, except the tech-lovers. That’s because there’s always something new on the horizon. There’s always a new gadget or program. Or
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Many years ago, SAS Support Communities began as a way to connect and help SAS users. Since that time, our communities have seen tremendous growth in membership and readership. Our members show a vast diversity of interests – both in terms of the topics that they discuss and in the
We all have goals…personal, professional, stretch goals, goals that will move us forward quickly. I’ve talked to many people who have a goal of someday writing a book. They always say “someday” in a wistful tone, because they never feel like they’ll have enough time or knowledge to be an
The U.S. Regional SAS Users Group Conferences are smaller, intimate conferences where you can show off your SAS expertise. The conference coordinators are always looking for strong presenters and keynote speakers. Many of our authors use these conferences to gather immediate feedback on their book topic. And let’s not forget
It’s easy to get lost in the crowd of thousands of Joint Statistical Meeting (JSM) attendees. How can you make yourself stand out in a sea of statisticians? You could prepare an outstanding, standing-room-only presentation, give a half-day workshop, or present a poster. But what if you did all those
You’re walking around the bookstore at SAS Global Forum, looking at the new books and upcoming titles. There are lots of titles that look helpful, and a couple that are on your must-have list. You see SAS users and students eagerly talking with the authors, treating them like rock stars.
For the second year in a row, I am headed to the European Analytics conference. This year the conference will be held in Frankfurt, Germany, June 4-5. Last year’s conference was so informative. I learned more about SAS’ analytical power, and I talked to many customers about the books that SAS
Have you written a popular SAS Global Forum paper? Have you shared a winning case study with your colleagues? Have you talked about a cool, new feature you found in SAS? Well, share it with the world! SAS Press can help you share your knowledge and expertise worldwide. We’ve published
As you may know, we are expanding the SAS Press program. Are you interested in writing a SAS book, or do you know someone who should write a book for SAS? Please let us know if you are interested--or send us your author recommendations! Here are some ways we're hoping to meet
If you’ve been reading my blog posts for any length of time, you’ve no doubt you’ve seen me link to our web page about submitting a book proposal. I hope you’ve looked over it, and even book marked it. It’s a page to keep handy when the urge to write
Over the years, we have published a good variety of statistical books. SAS for Mixed Models is one of our top sellers, as is Categorical Data Analysis Using SAS and SAS for Linear Models. And our books on survival analysis and logistic regression by Paul Allison are always a big
Last month, a question came in via an earlier blog post. Peter Timusk, a reader of SAS books and potential author, asked Emmett Cox how to be seen as the expert you are by writing a book. Emmett was more than happy to answer Peter’s question. “First pick a topic that
I travel to many conferences throughout the year, and I’ve heard a lot of keynote speeches. Many of them stick with me for a few hours. But one speech I heard three years ago stuck with me for weeks. And then I heard it again at a regional conference. I
Being an author can be a tough gig. Lots of writing, reviews, edits, cover approvals…the list goes on and on. But often the good times outweigh the tough times. And we’re so lucky that many of our authors have written more than one book for SAS Press. One such author
Those of you who read these posts regularly might remember I planned to attend Analytics 2013 in London. I did get to attend, and am back in the states (though not fully adjusted to the Eastern time zone). This was a wonderful conference. Three great keynote presentations, over 40 analytical
Writing, editing, galley proofs, indexing, cover design…it all takes time. The logistics of getting a book published can be tough when you’re sitting across the room from each other. What happens when you’re across the world from each other? That’s the topic of this month’s blog post. Technology makes the
Analytics 2013 is the educational conference for data analysts to learn about the latest technology and advances in the field of analytics. The next conference is set for June 19-20 in London, and I am excited to be attending this year. In fact, this will be my very first international
Developing a new concept for a book can be daunting, but it can also be very rewarding. Think about The Little SAS Book. I bet Susan Slaughter and Lora Delwiche didn’t know they were stumbling on a huge hit when they created that format. I love to see authors create
Welcome! It’s time for another installment of the Book Writing Business. We’ve talked about the writing aspect and how it can help one’s career. Some people feel overwhelmed at the thought of writing a book. But sometimes the actual writing of the book is the easy part. The tough part
Where do you go when you want to mix and mingle with like-minded folks? Where do you go when you want to share best practices and talk about the latest advances in software? If you’re a SAS user, the answer is SAS Global Forum in San Francisco. And while in
Many marketing researchers, companies and business schools need to use statistical procedures and accurately interpret the result. That's why SAS Enterprise Guide, which uses a user-friendly drag-and-drop menu to extract statistical information, is so popular. Marketing Research with SAS Enterprise Guide includes 236 screen shots to provide a detailed explanation
If you’ve been following along this year, you know that I spoke to Sanjay Matange last month. Sanjay has a top-selling book to his credit and juggles work, speaking engagements and book writing. Another SAS employee who will soon add “Author” to his name is Kevin D. Smith. Kevin is
Last month, I talked to Emmett Cox about finding time to write his Wiley and SAS Business Series book. Like Emmett, many of our authors were already tops in their field when they became a SAS Press author. Sanjay Matange, Senior Software Manager in SAS R&D, was already quite well-known
Welcome to my new blog series, The Book Writing Business. Throughout the year, I will introduce topics and questions related to writing a book. Oftentimes, I'll give you my take on them. But more importantly, you'll hear directly from our authors. They'll tell you why they write for SAS Press
We've been busy this year producing books for SAS users. Take a look at our Upcoming Titles list. These are just a few of the titles we have going right now. You've seen me promote specific topics throughout the year. Now is your chance to tell me where your experience
