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I have thoroughly enjoyed hearing General Colin Powell share his viewpoints about leadership as the keynote speaker for PBLS11. I have found that so much of what he’s shared is relevant for marketers, because great marketing happens by teams of people, all working for the same purpose. It’s an environment
I am thrilled to be at SAS’ flagship annual thought leadership event, the 2011 Premier Business Leadership Series. The theme is “Innovate, Optimize, Transform” and we have world leaders, best-selling authors and thought-provoking professors with great wisdom to share in one exciting event. It’s truly inspiring. Yet as compelling as all
For the past year, I’ve had the pleasure of serving on the communications team of the National Collaborative for Bio-Preparedness (NCB-P), of which SAS is a partner and the analytics provider. That experience was heavy on my mind as I recently watched the film Contagion. I may drop some minor
There’s no shortage at SAS’ analytics conference A2011 of discussions around statistical modeling and optimization techniques. Kevin Norwood from Procter & Gamble, for example, discussed his company’s use of clustering, optimization and data visualization to answer questions like, “How do we reformulate our detergents when faced with an ingredient shortage?
“I really wish someone had shown me this function in SAS sooner, because it’s saved me a ton of time and effort,” said Brandi Rhoads as she opened her presentation at the Western Users of SAS Software (WUSS) conference in San Francisco.
Big data problems are not new, says Vijitha Kaduwela, founder and CEO of Kavi Associates, an analytic consulting firm. The first case in point that Vijitha referenced in his talk yesterday at Analytics 2011 is a revenue generation model that he developed for United Airlines when he worked there 15 years ago.
If you are unable to export BI Dashboard Content the BI Dashboard Logical types was not installed on the system running SAS Management Console. Update this by following these steps Run the software install from the SAS Depot (mine is located at C:SAS Software Depotsetup.exe) Select ‘Install Additional Software’ Then
ANA Masters of Marketing kicked off its general session with blockbuster brands, and equally interesting Marketing executives. I knew I would hear from some executive firepower, but I did not expect to walk away with this level of inspiration. Steven Quinn of Walmart communicated the sobering news of a shrinking
Jack Valenti, longtime president and CEO of the Motion Picture Association of America, once said “No one, absolutely no one, can tell you what a movie is going to do in the marketplace… Not until that film opens in a darkened theater, and sparks fly up between the screen and
Which new channel is winning with the customer? Given the current hype about social media as a marketing channel I thought it might be nice to see how our respondents in the Pleased to Meet You survey responded to this channel. In particular we will compare it to the mobile
I've been very fortunate to meet a lot of SAS users during my scant 3 year tour at SAS. I've met them while attending SAS Global Forum 2009, 2010, and 2011; NESUG 2009, 2010 and 2011; and SESUG 2010. Of course, like you, I want to go to all of the
For the past year, I’ve had the pleasure of serving on the communications team of the National Collaborative for Bio-Preparedness (NCB-P), of which SAS is a partner and the analytics provider. That experience was heavy on my mind as I recently watched the film Contagion. I may drop some minor
Super authors Susan Slaughter and Lora Delwiche and their bestselling Little SAS Book series have empowered the user community for years. This dynamic duo has uncannily anticipated what SAS users need to know. And they've produced thoughtful and accessible books with remarkable speed. One of their most recent books The Little SAS Book for Enterprise Guide 4.2 provides
Since I started getting more involved in process improvement, I’ve started to look differently at how we work and interact with each other, information, knowledge and technologies. In analytics, I typically see processes represented in two ways: From a systems perspective and from a functional perspective. The problem with the
This week brought big news of one of the most cruel and heartless tyrants of the 21st century. This man is known for narcissistic behavior, surrounding himself with a cadre of beautiful women, sleeping in a different place every night, picking new favorites each week, and bringing tears and untold suffering