When people think about SAS Innovate, they usually picture keynotes, demos and conversations about technology. While true, what they don’t always see is the work happening behind the scenes – the creativity, craft and collaboration that help shape the experience long before attendees arrive. This year’s SAS Innovate in Texas
SAS Innovate 2026 is building on what attendees loved last year while introducing a few meaningful updates. More content for the SAS user community SAS User Day: An afternoon dedicated to content curated by SAS User Groups from around the world, offering peer-driven sessions and practical insights. This will take
Adopting an open data lakehouse is like upgrading your data environment from a crowded regional terminal to a modern international airport. Modernizing to that lakehouse is the moment you realize the runways are too short, the control tower is running on outdated radar and half the jetways don’t line up
What we do matters. For 50 years, SAS has helped customers turn data into decisions that move the world forward. In 2025, that impact came to life in more than 30 new customer stories – organizations using SAS to move faster, adapt with confidence and deliver outcomes that improve lives,
We took a trip around campus, visiting some familiar locations with some old photos. 2026 marks 50 years of SAS. Undoubtedly, our software has changed the world, but there’s something else that’s been revolutionary: our workplace culture. A key part of that in Cary, NC, is our headquarters. To celebrate
Manufacturers operate some of the most complex machinery on the planet – from CNC machines and industrial robots to gas turbines with over 20,000 components. Keeping these assets running smoothly is mission-critical, yet maintenance teams are often buried under vague alerts, scattered documentation and time-consuming root cause analysis. Much of
Most analytics stories don’t start with technology. They start with a moment of friction. A meeting where two dashboards disagree. A decision that feels urgent, but the data arrives too late. A report that technically answers a question but doesn’t inspire confidence. That’s usually when organizations realize they don’t just
Building a machine learning pipeline in SAS® Model Studio is rarely a straight line. You start with a goal in mind but quickly find yourself navigating many decisions: understanding the nuances of your data, identifying and fixing data quality issues, choosing models for the task and evaluating training results to
This is the final post in a five-part blog post series that delves into modernizing marketing strategies through the integration of advanced marketing platforms. I had the pleasure of interviewing Shaun Memon of Munvo for this series, where we discuss a wide range of topics, from fragmented MarTech stacks, first-party
Every so often, new technology hits like an earthquake. It starts with faint rumblings, then suddenly creates an irreversible shift in the landscape. Social media was one of those moments. What began as an experiment quickly became a cultural engine, reshaping how we communicate, consume information and do business. Its
